Skip to content

Theodore Chipmunk Costume

Fail

Shoppers spend an estimated $13K a year here, so Theodore Chipmunk Costume is a Fail.

Flapen Score
23
23 / 100
Ranks 16,633 of 16,930 Clothing, Shoes & Jewelry niches · −22 vs the category median of 45
Market size
$13K/yr89K searches / yr
90-day growth
-28.2%search demand this quarter
Competition
77%top-5 click share · 9 brands · 26 sellers

Flapen Score

Theodore Chipmunk Costume against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Theodore Chipmunk Costume is stronger. Inside it, weaker.

23Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Theodore Chipmunk Costume market on Amazon at a glance

Shoppers on Amazon United States searched for Theodore Chipmunk Costume 89K times last year and spent an estimated $13K. The top 5 brands take 79% of clicks. Flapen scores it 23 out of 100, a Fail.

01 · Demand

An estimated 0.8% of those searches ended in a purchase.

Shoppers searched for this 89K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -28.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $13K a year.

Searches, last 12 months
89K
Growth, 90 days vs prior 90
-28.2%
Conversion, latest week
0.8%
Market size, estimated
$13Ka year
Top search term
theodore chipmunk costume71K searches a year

02 · Price

A sale here is worth $18.72.

Listings sell for $18.72 on average, from $6.71 to $34.03. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $18.72 that is $0 to $2K a year per listing.

Average price
$18.72inside the $15 to $100 sweet spot
Price range
$6.71–$34.03
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
5.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

60% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 15.2% of listings are out of stock. The average listing ranks #17,451 within Accessory Sets. It carries 17,859 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings
60%
Prime listings
100%
Out of stock, average day
15.2%
Average rank
#17,451in Accessory Sets
Average rating
4.69 starsAmazon United States average 4.42 stars
Average reviews
17,859per listing
Listings tracked
10

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
43 months

Products

Top Theodore Chipmunk Costume products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 77% of clicks. A locked shelf that new listings rarely crack.

Brands

9 rising

Sellers

26

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

14%

  • Brand 128%
  • Brand 225%
  • Brand 310%
  • Brand 49%
  • Brand 57%
  • Brand 67%
  • Open — no brand owns it (3 brands, 14%)

Demand

Theodore Chipmunk Costume search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '25Spike '26NovDecJanFebMarAprMayJun

Peak months: Oct, Nov · busiest ÷ quietest = 129.7× · 9 of 12 months tracked

Search terms

Top Theodore Chipmunk Costume search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • theodore chipmunk costume71K/yr
  • theodore chipmunk13K/yr
  • theodore chipmunk costume kids5K/yr

Reviews and returns

What reviews say buyers love and hate about Theodore Chipmunk Costume

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Warmth”
50%of negative reviews mention “Size-Overall”
5.8%of orders come back
“Skirts were a bit long though”
A buyer, on “Size-Overall”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Theodore Chipmunk Costume questions

Answered from the same tracked data.