The Office Socks

Shoppers searched for this 27K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -8.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $18K a year.

Searches, last 12 months

27K

Growth, 90 days vs prior 90

-8.0%

Conversion, latest week

4.0%

Market size, estimated

$18Ka year

Peak month

December8.3× the quietest month

Top search term

the office socks15K searches a year

Listings sell for $16.17 on average, from $9.12 to $36.66. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $16.17 that is $0 to $2K a year per listing.

Average price

$16.17inside the $15 to $100 sweet spot

Price range

$9.12–$36.66

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

1.0%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 17.1% of listings are out of stock. The average listing ranks #35,427 within Socks & Hosiery. It carries 8,137 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

17.1%

Average rank

#35,427in Socks & Hosiery

Average rating

4.65 starsAmazon United States average 4.42 stars

Average reviews

8,137per listing

Listings tracked

40

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

41 months