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The Deep Costume

Fail

Shoppers spend an estimated $0 a year here, so The Deep Costume is a Fail.

Flapen Score
44
44 / 100
Ranks 9,144 of 16,930 Clothing, Shoes & Jewelry niches · −1 vs the category median of 45
Market size
$0/yr44K searches / yr
90-day growth
>1,000%search demand this quarter
Competition
76%top-5 click share · 9 brands · 10 sellers

Flapen Score

The Deep Costume against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, The Deep Costume is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The The Deep Costume market on Amazon at a glance

Shoppers on Amazon United States searched for The Deep Costume 44K times last year and spent an estimated $0. The top 5 brands take 92% of clicks. Demand peaks in May–Oct–Nov. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 44K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
44K
Growth, 90 days vs prior 90
>1,000%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Peak month
October97.8× the quietest month
Top search term
the deep costume38K searches a year

02 · Price

A sale here is worth $49.16.

Listings sell for $49.16 on average, from $15.60 to $82.18. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $49.16 that is $0 to $5K a year per listing.

Average price
$49.16inside the $15 to $100 sweet spot
Price range
$15.60–$82.18
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
100–250
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
13.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

50% of listings pay for placement with sponsored ads. 31% ship with Prime. On an average day, 16.1% of listings are out of stock. The average listing ranks #5,106 within Bodysuits. It carries 102 reviews at 3.97 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
31%
Out of stock, average day
16.1%
Average rank
#5,106in Bodysuits
Average rating
3.97 starsAmazon United States average 4.42 stars
Average reviews
102per listing
Listings tracked
16

04 · Newcomers

0 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
44 months

Products

Top The Deep Costume products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 76% of clicks. A locked shelf that new listings rarely crack.

Brands

9 rising

Sellers

10

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

5%

  • Brand 144%
  • Brand 227%
  • Brand 313%
  • Brand 45%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (3 brands, 5%)

Demand

The Deep Costume search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '25Spike '26NovDecFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: May, Oct, Nov · busiest ÷ quietest = 97.8×

Reviews and returns

What reviews say buyers love and hate about The Deep Costume

We read the reviews and the return reasons for every product selling here.

100%of positive reviews mention “Quality-Overall”
100%of negative reviews mention “Size-Overall”
13.9%of orders come back
“The top is kind of tight”
A buyer, on “Size-Overall”100% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

11 topics

NegativePositive

FAQ

Common The Deep Costume questions

Answered from the same tracked data.