The Chosen Merchandise

Shoppers searched for this 198K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -15.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $116K a year.

Searches, last 12 months

198K

Growth, 90 days vs prior 90

-15.6%

Conversion, latest week

2.3%

Market size, estimated

$116Ka year

Peak month

December3.7× the quietest month

Top search term

the chosen merchandise143K searches a year

Listings sell for $25.01 on average, from $9.67 to $43.92. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $25.01 that is $0 to $3K a year per listing.

Average price

$25.01inside the $15 to $100 sweet spot

Price range

$9.67–$43.92

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

1.8%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.5% of listings are out of stock. The average listing ranks #22,572 within T-Shirts. It carries 264 reviews at 4.73 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

100%

Out of stock, average day

9.5%

Average rank

#22,572in T-Shirts

Average rating

4.73 starsAmazon United States average 4.42 stars

Average reviews

264per listing

Listings tracked

23

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

5

Successful launches

0Amazon's first-year sales bar

Average brand age

26 months