thanos necklace
Skip itA small market ($28K/yr) — this niche doesn't clear our bar today.
Quality gap
Incredible3.9★avg incumbent rating — lower means beatable quality
Review moat
Incredible92.36avg incumbent reviews — the moat a new listing must climb
Avg price
Great$15.52avg listing price — sweet spot $15–$100
Price range
Good$4.74–$39.73cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay3.1%return rate — above 5% kills the launch gate
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Brand share
Okay90%top-5 brand share — brands hold most of the demand
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Growth
Bad-34.4%90-day search growth — must beat 0% to launch
Market size
Bad$28K$28K/yr · 162K searches
According to Flapen's Amazon United States niche tracking, thanos necklace is a $28K/yr Amazon United States market (162K searches/yr). The top 5 brands hold 90% of demand. Verdict: Skip it — 37/100.
Data updated Jul 12, 2026 · scored weekly · How we score niches
thanos necklace market data
- Units sold / yr
- 4K–5K
- avg 250–500/product
- Revenue / yr
- $62K–$78K
- units × avg price
- Conversion rate
- 1.1%
- Avg BSR
- #49,165
- Page quality
- 0%
- Prime
- 79%
- Sponsored
- 57%
- Out of stock
- 35.5%
- Avg brand age
- 38 months
- Avg seller age
- 175 days
Competition & brand share
The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.Brands
9 rising
Sellers
14
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
69%
Top 20: 100%
Open market
7%
- Generic45%
- AICase17%
- KUAUTD16%
- AKAZA8%
- Xikui4%
- REGIS3%
- Open — no brand owns it (3 brands, 7%)
Demand
Weekly Amazon search volume, last 49 weeks — -34.4% search growth over the last 90 days.Top thanos necklace search terms
- thanos necklace83K/yr
- thanos cross15K/yr
- thanos necklace squid game11K/yr
- thanos cross necklace13K/yr
- squid game necklace8K/yr
- thanos cross necklace squid game4K/yr
- thanos squid game necklace5K/yr
- thanos chain3K/yr
- squid game thanos necklace6K/yr
- squid game cross3K/yr
Top thanos necklace products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 14 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Unique Cross Necklace with Secret Compartment Pendant Necklace Vintage Handmade Pendant Jewellery Fashion Gift
Generic$10.443.6★34 rev
AICase For Squids Necklace Thanos Necklace Squid Thanos Cross Pendant Cross-Shaped Necklaces with Secret Compartment Vintage 3D Printed Charm for Women Men_1
AICase$12.474.0★35 rev
KUAUTD 3D Printed Cross Necklace with Dark Box Ten Character Pendant Cross Pendant Necklace Vintage Handmade Mens and Womens Pendant Jewellery Fashion Unisex Gift Ideasn
KUAUTD$11.693.8★146 rev
Cross Necklace for Men - 3D Printed Titanium Gauntlet Pendant with Shattered Cross Design | Dual Wear (Vertical/Horizontal) Comic Con Jewelry | Marvel Gifts in Collectors Box(silver)
Generic$6.223.2★5 rev
AKAZA Necklace Game - 3D Printed Cross Necklace with Dark Box Ten Character Pendant - Vintage Cross Pendant Unisex Religious Jewelry for Men & Women Fashion Accessory & Meaningful Gift
AKAZA$9.864.5★14 rev
Newest
by launch date
Korean Game Necklace - 3D Printed Cross Necklace for Men with Secret Compartment Korean Movie Character Ten Shaped Pendant NecklaceCharacter Ten-Shaped Pendant Gamer Gift & Stylish Accessory
WEBUEP$13.9442 rev
LUDKCCIR 3D Printed Vintage Cross Necklace with Secret Compartment Handmade Character Pendant Jewelry for Men & Women Unisex Cosplay Gift Idea 23.62 IN Silver
LUDKCCIR$10.070 rev
AICase For Squids Necklace Thanos Necklace Squid Thanos Cross Pendant Cross-Shaped Necklaces with Secret Compartment Vintage 3D Printed Charm for Women Men_1
AICase$12.4735 rev
Unique Cross Necklace with Secret Compartment Pendant Necklace Vintage Handmade Pendant Jewellery Fashion Gift
Generic$10.4434 rev
Cross Necklace for Men - 3D Printed Titanium Gauntlet Pendant with Shattered Cross Design | Dual Wear (Vertical/Horizontal) Comic Con Jewelry | Marvel Gifts in Collectors Box(silver)
Generic$6.225 rev
Trending
90-day click momentum
Marvel Avengers: Endgame Thanos Warrior T-Shirt
Marvel$16.183.8★
Xikui Rhinestone Necklace Chain 18K Gold Plated Hip Hop Shark Pendant with Cuban Chain Width 13MM Length 19.7in(50cm) for Men/Women(silver)
Xikui$17.864.4★
Squids Necklace Game Cross-Shaped Necklaces with Secret Compartment Squid Necklace Game Cross Pendant Necklaces with Gift Box(1pc)
Generic$14.600.0★
REGIS Cross Necklace for Men A-Z Premium Flag Stainless Steel with 24-Inch Lords Prayer Pendant(K black)
REGIS$4.744.7★
LUDKCCIR 3D Printed Vintage Cross Necklace with Secret Compartment Handmade Character Pendant Jewelry for Men & Women Unisex Cosplay Gift Idea 23.62 IN Silver
LUDKCCIR$10.070.0★
What buyers say about thanos necklace
What buyers praise and complain about, mined from review topics.What buyers love
“Beautiful necklace”
“Impressive quality”
“Great sons gift”
“Sturdy”
“The necklace was as described”
“Good deal for the necklace”
“It is better than I expected, durable and heavy duty”
“The design is really unique”
“has a nice weight to it”
What buyers complain about
“Breaks easily”
“the chain broke”
“Very poorly made”
“Really small and the Chan brakes cant even fit tic tak”
“The hinge is very loose”
“Allergy on the neck”
“Cheaply made”
“a little brittle tho”
Top return reasons
Common questions
- Is thanos necklace profitable to sell on Amazon United States?
- The niche generates $28K/yr across 14 tracked products. 0 of 7 products launched in the last 360 days are still selling. 90-day search growth is -34.4%. Flapen's verdict: Skip it (37/100).
- How competitive is the thanos necklace niche?
- 9 brands and 14 sellers compete. The top 5 products take 69% of clicks and top 5 brands hold 90% of demand.
- What do buyers complain about in thanos necklace?
- Top complaints mined from reviews: Durability, Chain/Key Quality, Quality-Overall. The return rate is 3.1%.
- What does it cost to enter the thanos necklace niche?
- Listings span $4.74–$39.73; the average listing price is $15.52 (sweet spot $15–$100). The average incumbent carries 92 reviews — the moat a new listing must climb.