Thanksgiving Earrings

Shoppers searched for this 895K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved +112.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $90K a year.

Searches, last 12 months

895K

Growth, 90 days vs prior 90

+112.5%

Conversion, latest week

1.2%

Market size, estimated

$90Ka year

Peak month

November177.8× the quietest month

Top search term

fall earrings175K searches a year

Listings sell for $8.22 on average, from $3.68 to $22.22. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 100 to 250 of them. At $8.22 that is $822 to $2K a year per listing.

Average price

$8.22under the $15 to $100 sweet spot

Price range

$3.68–$22.22

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

100–250

Revenue per listing a year

$822–$2K

Returns

2.9%of orders · Amazon United States median 2.1%

63% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.7% of listings are out of stock. The average listing ranks #12,162 within Earrings. It carries 251 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

63%

Prime listings

100%

Out of stock, average day

8.7%

Average rank

#12,162in Earrings

Average rating

4.45 starsAmazon United States average 4.42 stars

Average reviews

251per listing

Listings tracked

41

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

7

Successful launches

0Amazon's first-year sales bar

Average brand age

31 months