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Tennessee Whiskey Shirts for Women

Fail

Buyers convert on only 1.0% of searches, so Tennessee Whiskey Shirts for Women is a Fail.

Flapen Score
46
46 / 100
Top 46% of 16,930 Clothing, Shoes & Jewelry niches · +1 vs the category median of 45
Market size
$59K/yr210K searches / yr
90-day growth
+41.9%search demand this quarter
Competition
35%top-5 click share · 14 brands · 29 sellers

Flapen Score

Tennessee Whiskey Shirts for Women against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Tennessee Whiskey Shirts for Women is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tennessee Whiskey Shirts for Women market on Amazon at a glance

Shoppers on Amazon United States searched for Tennessee Whiskey Shirts for Women 210K times last year and spent an estimated $59K. The top 5 brands take 90% of clicks. Demand peaks in Oct–Nov. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 1.0% of those searches ended in a purchase.

Shoppers searched for this 210K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +41.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $59K a year.

Searches, last 12 months
210K
Growth, 90 days vs prior 90
+41.9%
Conversion, latest week
1.0%
Market size, estimated
$59Ka year
Peak month
October26.3× the quietest month
Top search term
jack daniels shirt150K searches a year

02 · Price

A sale here is worth $28.06.

Listings sell for $28.06 on average, from $12.53 to $59.62. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $28.06 that is $0 to $3K a year per listing.

Average price
$28.06inside the $15 to $100 sweet spot
Price range
$12.53–$59.62
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
7.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

71% of listings pay for placement with sponsored ads. 43% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #33,784 within T-Shirts. It carries 1,014 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
43%
Out of stock, average day
1.0%
Average rank
#33,784in T-Shirts
Average rating
4.47 starsAmazon United States average 4.42 stars
Average reviews
1,014per listing
Listings tracked
49

04 · Newcomers

0 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Tennessee Whiskey Shirts for Women products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 35% of clicks. An open shelf where new products get seen.

Brands

14 rising

Sellers

29

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

35%

Top 20: 77%

Open market

8%

  • Brand 159%
  • Brand 221%
  • Brand 37%
  • Brand 42%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (8 brands, 8%)

Demand

Tennessee Whiskey Shirts for Women search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '24Spike '25Prime Day '25Spike '26DecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 26.3×

Search terms

Top Tennessee Whiskey Shirts for Women search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • jack daniels shirt150K/yr
  • jack daniels t shirt11K/yr
  • jack daniels shirt men45K/yr
  • jack daniels tshirt5K/yr

Reviews and returns

What reviews say buyers love and hate about Tennessee Whiskey Shirts for Women

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Size-Overall”
30%of negative reviews mention “Size-Overall”
7.1%of orders come back
“Runs small”
A buyer, on “Size-Overall”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Tennessee Whiskey Shirts for Women questions

Answered from the same tracked data.