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Telfar Bag Women

Fail

The top 5 brands take 100% of clicks, so Telfar Bag Women is a Fail.

Flapen Score
25
25 / 100
Ranks 16,489 of 16,930 Clothing, Shoes & Jewelry niches · −20 vs the category median of 45
Market size
$133K/yr414K searches / yr
90-day growth
-10.4%search demand this quarter
Competition
65%top-5 click share · 4 brands · 15 sellers

Flapen Score

Telfar Bag Women against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Telfar Bag Women is stronger. Inside it, weaker.

25Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Telfar Bag Women market on Amazon at a glance

Shoppers on Amazon United States searched for Telfar Bag Women 414K times last year and spent an estimated $133K. All 4 brands take every click. Demand peaks in Dec. Flapen scores it 25 out of 100, a Fail.

01 · Demand

An estimated 0.2% of those searches ended in a purchase.

Shoppers searched for this 414K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -10.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $133K a year.

Searches, last 12 months
414K
Growth, 90 days vs prior 90
-10.4%
Conversion, latest week
0.2%
Market size, estimated
$133Ka year
Peak month
December5.3× the quietest month
Top search term
telfar bag234K searches a year

02 · Price

A sale here is worth $160.48.

Listings sell for $160.48 on average, from $31.07 to $254.28. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $160.48 that is $0 to $16K a year per listing.

Average price
$160.48above the $15 to $100 sweet spot
Price range
$31.07–$254.28
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$16K
Returns
7.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

56% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.5% of listings are out of stock. The average listing ranks #1,168 within Handbags & Shoulder Bags. It carries 682 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
56%
Prime listings
100%
Out of stock, average day
6.5%
Average rank
#1,168in Handbags & Shoulder Bags
Average rating
4.58 starsAmazon United States average 4.42 stars
Average reviews
682per listing
Listings tracked
18

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
33 months

Products

Top Telfar Bag Women products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

Brands

4 falling

Sellers

15

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

0%

  • Brand 189%
  • Brand 27%
  • Brand 33%
  • Brand 41%
  • Open — no brand owns it (0%)

Demand

Telfar Bag Women search demand

Weekly searches over the year, seasonality beneath. Pick a range.

60K40KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 5.3×

Search terms

Top Telfar Bag Women search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • telfar bag234K/yr
  • telfar97K/yr
  • telfar bag women35K/yr
  • telfar tote bag10K/yr
  • tefler bag for women7K/yr
  • telfar purse11K/yr
  • telfar bags6K/yr
  • teflar4K/yr
  • telfar bag small3K/yr
  • telfar bag medium3K/yr

Reviews and returns

What reviews say buyers love and hate about Telfar Bag Women

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Quality-Overall”
22%of negative reviews mention “Size-Overall”
7.8%of orders come back
“Bigger than expected”
A buyer, on “Size-Overall”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Telfar Bag Women questions

Answered from the same tracked data.