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Teal Wig

Fail

An estimated 10.1% of orders come back, so Teal Wig is a Fail.

Flapen Score
45
45 / 100
Ranks 8,414 of 16,930 Clothing, Shoes & Jewelry niches · on the category median
Market size
$110K/yr244K searches / yr
90-day growth
-6.8%search demand this quarter
Competition
46%top-5 click share · 27 brands · 28 sellers

Flapen Score

Teal Wig against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Teal Wig is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Teal Wig market on Amazon at a glance

Shoppers on Amazon United States searched for Teal Wig 244K times last year and spent an estimated $110K. The top 5 brands take 63% of clicks. Demand peaks in Oct. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 244K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -6.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $110K a year.

Searches, last 12 months
244K
Growth, 90 days vs prior 90
-6.8%
Conversion, latest week
1.5%
Market size, estimated
$110Ka year
Peak month
October4.3× the quietest month
Top search term
teal wig141K searches a year

02 · Price

A sale here is worth $30.40.

Listings sell for $30.40 on average, from $10.02 to $140.65. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $30.40 that is $3K to $8K a year per listing.

Average price
$30.40inside the $15 to $100 sweet spot
Price range
$10.02–$140.65
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$3K–$8K
Returns
10.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

65% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.5% of listings are out of stock. The average listing ranks #1,536 within Wigs. It carries 2,346 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings
65%
Prime listings
100%
Out of stock, average day
6.5%
Average rank
#1,536in Wigs
Average rating
4.19 starsAmazon United States average 4.42 stars
Average reviews
2,346per listing
Listings tracked
34

04 · Newcomers

0 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
0Amazon's first-year sales bar
Average brand age
38 months

Products

Top Teal Wig products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.

Brands

27 falling

Sellers

28

Top-5 brand share

63%

Top 20: 93%

Top-5 click share

46%

Top 20: 84%

Open market

34%

  • Brand 125%
  • Brand 217%
  • Brand 310%
  • Brand 46%
  • Brand 54%
  • Brand 63%

Demand

Teal Wig search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct · busiest ÷ quietest = 4.3×

Search terms

Top Teal Wig search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • teal wig141K/yr
  • turquoise wig30K/yr
  • teal wigs11K/yr
  • teal lace front wig11K/yr
  • cyan wig10K/yr
  • aqua wig7K/yr
  • teal blue wig8K/yr
  • dark teal wig6K/yr
  • blue green wig7K/yr
  • teal wig with bangs6K/yr

Reviews and returns

What reviews say buyers love and hate about Teal Wig

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Color”
22%of negative reviews mention “Wig/Artificial Hair Quality”
10.1%of orders come back
“Terrible wig”
A buyer, on “Wig/Artificial Hair Quality”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Teal Wig questions

Answered from the same tracked data.