Taylor Swift Football

Shoppers searched for this 116K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -53.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $10K a year.

Searches, last 12 months

116K

Growth, 90 days vs prior 90

-53.0%

Conversion, latest week

0.2%

Market size, estimated

$10Ka year

Peak month

December10.6× the quietest month

Top search term

nike crewneck women25K searches a year

Listings sell for $38.86 on average, from $12.05 to $81.95. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $38.86 that is $0 to $4K a year per listing.

Average price

$38.86inside the $15 to $100 sweet spot

Price range

$12.05–$81.95

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

250–500

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

13.8%of orders · Amazon United States median 2.1%

77% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 10.6% of listings are out of stock. The average listing ranks #1,472 within Active Sweatshirts. It carries 3,133 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

77%

Prime listings

97%

Out of stock, average day

10.6%

Average rank

#1,472in Active Sweatshirts

Average rating

4.45 starsAmazon United States average 4.42 stars

Average reviews

3,133per listing

Listings tracked

132

16 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

16

Successful launches

2Amazon's first-year sales bar

Average brand age

35 months