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Tankini Bottoms

Maybe

The top 5 products take only 20% of clicks. But returns run at 14.4% of orders, so Tankini Bottoms is a Maybe.

Flapen Score
54
54 / 100
Top 17% of 16,930 Clothing, Shoes & Jewelry niches · +9 vs the category median of 45
Market size
$28K/yr166K searches / yr
90-day growth
+98.4%search demand this quarter
Competition
20%top-5 click share · 32 brands · 37 sellers

Flapen Score

Tankini Bottoms against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Tankini Bottoms is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tankini Bottoms market on Amazon at a glance

Shoppers on Amazon United States searched for Tankini Bottoms 166K times last year and spent an estimated $28K. The top 5 brands take 52% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

0.9% of searches ended in a purchase last week.

Shoppers searched for this 166K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +98.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $28K a year.

Searches, last 12 months
166K
Growth, 90 days vs prior 90
+98.4%
Conversion, latest week
0.9%
Market size, estimated
$28Ka year
Peak month
June13.8× the quietest month
Top search term
tankini bottoms for women52K searches a year

02 · Price

A sale here is worth $19.11.

Listings sell for $19.11 on average, from $10.66 to $45.56. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $19.11 that is $0 to $2K a year per listing.

Average price
$19.11inside the $15 to $100 sweet spot
Price range
$10.66–$45.56
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
14.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #169 within Swimsuits & Cover Ups. It carries 1,772 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
98%
Prime listings
100%
Out of stock, average day
0.8%
Average rank
#169in Swimsuits & Cover Ups
Average rating
4.44 starsAmazon United States average 4.42 stars
Average reviews
1,772per listing
Listings tracked
110

04 · Newcomers

Amazon counts 11 of last year's 19 launches as successful.

19 products launched here in the last 12 months. Amazon counts 11 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
19
Successful launches
11Amazon's first-year sales bar
Average brand age
41 months

Products

Top Tankini Bottoms products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 20% of clicks. An open shelf where new products get seen.

$0$564$1K$2K$2K1001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

32 falling

Sellers

37

Top-5 brand share

52%

Top 20: 95%

Top-5 click share

20%

Top 20: 51%

Open market

41%

  • Tempt Me16%
  • SANTINY10%
  • Yonique10%
  • Dipinon9%
  • Amazon Essentials7%
  • Daci7%

Demand

Tankini Bottoms search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 13.8×

Search terms

Top Tankini Bottoms search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tankini bottoms for women52K/yr
  • tankini bottoms35K/yr
  • tankini bottoms for women tummy control9K/yr
  • daci swim bottoms for women6K/yr
  • womens tankini bottoms9K/yr
  • tankini bottom7K/yr
  • younique swim bottoms4K/yr
  • modest swim bottoms for women5K/yr
  • ladies bathing suit bottoms6K/yr
  • tankini bottoms only7K/yr

Reviews and returns

What reviews say buyers love and hate about Tankini Bottoms

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall36%+1.02

Too big

Not a good fit

Size down

Stretchability/Expandability/Elasticity3%−0.05

Too Stretchy

the elastic was gone

Too stretchy when wet

Waist Fit3%−0.05

Waist was much higher than expected

Does not have waist support as it suggested

Waist could be tighter

Material Quality3%−0.06

Cheap material and not the best sewing

Bad material

Very thin material

Quality-Overall3%+0.65

they look so cheap

Poor Quality

Just trash

Love

Size-Overall47%+1.02

fit as expected

Very flattering fit

Amazing Fit

Comfort-Overall13%+1.96

So comfortable

Very comfy and easy to move around in

comfortable to wear

Quality-Overall9%+0.65

The quality feels solid

Quality: Looks well made

EXCELLENT PRODUCT

Shape/Style4%+0.08

Comfort and style

Super flattering

Very Flattering

Material Quality4%−0.06

Material is super comfortable

good thick material

Decent material

Return

14.4% Return rate 88% Fixable by listing

Size-Overall48%▇▇████

Too big

Not a good fit

Size down

Waist Fit17%▇████▇

Waist was much higher than expected

Does not have waist support as it suggested

Waist could be tighter

Length7%██▇▇▆▆

Tourneys short

I wish they were just an inch longer

way too long

Hip Fit7%██▆▇▇▇
Chest Fit4%▅▆▆▇▇█

the chest fit very funny

Another star docked because of sizing - The top isnt ideal for larger chest women

Top runs small for bust

FAQ

Common Tankini Bottoms questions

Answered from the same tracked data.