Tan Socks

Shoppers searched for this 252K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.1% of those searches ended in a purchase. Searches in the last 90 days moved +26.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $290K a year.

Searches, last 12 months

252K

Growth, 90 days vs prior 90

+26.2%

Conversion, latest week

7.1%

Market size, estimated

$290Ka year

Peak month

December2.4× the quietest month

Top search term

tan socks30K searches a year

Listings sell for $16.08 on average, from $6.91 to $36.70. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $16.08 that is $4K to $8K a year per listing.

Average price

$16.08inside the $15 to $100 sweet spot

Price range

$6.91–$36.70

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

250–500

Revenue per listing a year

$4K–$8K

Returns

3.3%of orders · Amazon United States median 2.1%

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #283 within Socks & Hosiery. It carries 4,661 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#283in Socks & Hosiery

Average rating

4.52 starsAmazon United States average 4.42 stars

Average reviews

4,661per listing

Listings tracked

60

7 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

4Amazon's first-year sales bar

Average brand age

48 months