tan crewneck sweatshirt
Skip itSoft demand (-63.0% this quarter) — this niche doesn't clear our bar today.
Competition
Great22%top-5 click share — an open shelf
Avg price
Great$20.23avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Okay$8.43–$209.39cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Review moat
Bad12,834.33avg incumbent reviews — the moat a new listing must climb
Returns
Bad7.8%return rate — above 5% kills the launch gate
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale
Market size
Bad$9K$9K/yr · 206K searches
Growth
Bad-63.0%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, tan crewneck sweatshirt is a $9K/yr Amazon United States market (206K searches/yr). The top 5 brands hold 81% of demand. Demand peaks in Jan–Feb–Sep–Oct–Nov–Dec. Verdict: Skip it — 32/100.
Data updated Jul 13, 2026 · scored weekly · How we score niches
tan crewneck sweatshirt market data
- Units sold / yr
- 1K–2K
- avg 0–100/product
- Revenue / yr
- $25K–$30K
- units × avg price
- Conversion rate
- 0.2%
- Avg BSR
- #2,448
- Page quality
- 0%
- Prime
- 67%
- Sponsored
- 65%
- Out of stock
- 0.0%
- Avg brand age
- 33 months
- Avg seller age
- 152 days
Competition & brand share
Clicks spread well past the top 5 (22% combined) — an open shelf where new products get seen.Brands
31 rising
Sellers
102
Top-5 brand share
81%
Top 20: 97%
Top-5 click share
22%
Top 20: 49%
Open market
17%
- Bella + Canvas40%
- Amazon Essentials19%
- Gildan10%
- Fruit of the Loom6%
- RUMIA6%
- H S Homespun2%
- Open — no brand owns it (25 brands, 17%)
Demand & seasonality
Weekly Amazon search volume, last 77 weeks — -63.0% search growth over the last 90 days.Peak months: Jan, Feb, Sep, Oct, Nov, Dec · busiest ÷ quietest = 5.8×
Top tan crewneck sweatshirt search terms
- bella canvas sweatshirt86K/yr
- bella and canvas sweatshirt14K/yr
- bella canvas sweatshirt women15K/yr
- bella canvas fleece collection8K/yr
- bella canvas crewneck sweatshirt9K/yr
- tan crewneck sweatshirt10K/yr
- ivory sweatshirt7K/yr
- cream crewneck6K/yr
- khaki sweatshirt6K/yr
- sand sweatshirt7K/yr
Top tan crewneck sweatshirt products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
BELLA+CANVAS Unisex Sponge Fleece Crewneck Sweatshirt S MAUVE
Bella + Canvas$20.774.5★485 rev
BELLA+CANVAS Unisex Sponge Fleece Pullover Hooded Sweatshirt L MAUVE
Bella + Canvas$23.394.6★769 rev
BELLA+CANVAS Unisex Sponge Fleece Raglan Sweatshirt BC3901 (2/2) - Plus
Bella + Canvas$18.814.5★485 rev
RUMIA Sweatshirt for Women Crewneck Sweaters Pullover Tops 2025 Fashion Outfits Tops for Women Winter Clothing Fall Clothes Blue Large
RUMIA$12.804.5★3,222 rev
BELLA+CANVAS Unisex Sponge Fleece Crewneck Sweatshirt L HEATHER DUST
Bella + Canvas$20.934.5★485 rev
Newest
by launch dateRUMIA Sweatshirt for Women Crewneck Sweaters Pullover Tops 2025 Fashion Outfits Tops for Women Winter Clothing Fall Clothes Blue Large
RUMIA$12.803,222 rev
Gildan Adult Fleece Crewneck Sweatshirt Style G18000 Multipack Sand (1-pack) Medium
Gildan$13.7048,488 rev
Homespun Ultra Soft Pouch Pocket Crewneck Sweatshirt (Small Bay)
H S Homespun$17.98705 rev
Comfort Colors Adult Lightweight Cotton Crewneck Sweatshirt Style G1466 Crimson Medium
Comfort Colors$20.71217 rev
American Apparel Reflex Fleece Crewneck Sweatshirt GRF496AA Bone
American Apparel$19.7879 rev
Trending
90-day click momentum
Amazon Essentials Mens Crewneck Fleece Sweatshirt with Ribbing (Available in Big & Tall) Medium Brown Large
Amazon Essentials$11.814.5★
BELLA+CANVAS Unisex Sponge Fleece Pullover Hooded Sweatshirt L MAUVE
Bella + Canvas$23.394.6★
Homespun Ultra Soft Pouch Pocket Crewneck Sweatshirt (Small Bay)
H S Homespun$17.984.6★
Amazon Essentials Mens Crewneck Fleece Sweatshirt with Ribbing (Available in Big & Tall) Black X-Large
Amazon Essentials$11.484.5★
Amazon Essentials Mens Crewneck Fleece Sweatshirt with Ribbing (Available in Big & Tall) Purple Medium
Amazon Essentials$11.134.5★
What buyers say about tan crewneck sweatshirt
What buyers praise and complain about, mined from review topics.What buyers love
“Material is soft”
“Fits as expected”
“Extremely comfortable”
“This sweatshirt is excellent quality for the cost”
“Cute color”
“Soft and warm”
“Great value”
“Great material”
“Super comfy lightweight shirt”
“good thickness”
What buyers complain about
“too long”
“Bad quality control”
“the color is so far off”
“icky feeling fabric”
“Cheap for a reason”
“Description was horribly wrong”
“Leaves lint”
“I would have given this item a 5 star rating except that I found that the sleeves are way too long”
“he did not like the arms”
“It's not super thick like that”
Top return reasons
Common questions
- Is tan crewneck sweatshirt profitable to sell on Amazon United States?
- The niche generates $9K/yr across 122 tracked products. 3 of 13 products launched in the last 360 days are still selling. 90-day search growth is -63.0%. Flapen's verdict: Skip it (32/100).
- How competitive is the tan crewneck sweatshirt niche?
- 31 brands and 102 sellers compete. The top 5 products take 22% of clicks and top 5 brands hold 81% of demand.
- What do buyers complain about in tan crewneck sweatshirt?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Color. The return rate is 7.8% — above our launch gate.
- When does demand for tan crewneck sweatshirt peak?
- Demand peaks in Jan–Feb–Sep–Oct–Nov–Dec; the busiest month runs 5.8× the quietest.
- What does it cost to enter the tan crewneck sweatshirt niche?
- Listings span $8.43–$209.39; the average listing price is $20.23 (sweet spot $15–$100). The average incumbent carries 12,834 reviews — the moat a new listing must climb.