Tactical Sunglasses for Men

Shoppers searched for this 201K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved +51.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $99K a year.

Searches, last 12 months

201K

Growth, 90 days vs prior 90

+51.7%

Conversion, latest week

2.1%

Market size, estimated

$99Ka year

Peak month

April2.1× the quietest month

Top search term

tactical sunglasses for men39K searches a year

Listings sell for $24.15 on average, from $6.82 to $121.71. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $24.15 that is $0 to $2K a year per listing.

Average price

$24.15inside the $15 to $100 sweet spot

Price range

$6.82–$121.71

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

3.0%of orders · Amazon United States median 2.1%

98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #96 within Sunglasses & Eyewear Accessories. It carries 5,395 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

98%

Prime listings

100%

Out of stock, average day

2.2%

Average rank

#96in Sunglasses & Eyewear Accessories

Average rating

4.45 starsAmazon United States average 4.42 stars

Average reviews

5,395per listing

Listings tracked

61

8 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

8Amazon's first-year sales bar

Average brand age

59 months