Tactical Shirt

Shoppers searched for this 966K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +10.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $92K a year.

Searches, last 12 months

966K

Growth, 90 days vs prior 90

+10.8%

Conversion, latest week

0.3%

Market size, estimated

$92Ka year

Peak month

September7.1× the quietest month

Top search term

tactical shirt185K searches a year

Listings sell for $33.91 on average, from $9.98 to $72.86. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $33.91 that is $0 to $3K a year per listing.

Average price

$33.91inside the $15 to $100 sweet spot

Price range

$9.98–$72.86

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

4.9%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #627 within Shops. It carries 3,450 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

3.5%

Average rank

#627in Shops

Average rating

4.42 starsAmazon United States average 4.42 stars

Average reviews

3,450per listing

Listings tracked

186

13 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

13

Successful launches

1Amazon's first-year sales bar

Average brand age

45 months