Is sword earrings profitable to sell on Amazon United States?

The niche generates $56K/yr across 20 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -8.6%. Flapen's verdict: Skip it (41/100).

How competitive is the sword earrings niche?

14 brands and 16 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 75% of demand.

What do buyers complain about in sword earrings?

Top complaints mined from reviews: Size-Overall, Durability, Allergies. The return rate is 3.3%.

When does demand for sword earrings peak?

Demand peaks in Oct; the busiest month runs 1.4× the quietest.

What does it cost to enter the sword earrings niche?

Listings span $6.93–$29.78; the average listing price is $13.56 (sweet spot $15–$100). The average incumbent carries 213 reviews — the moat a new listing must climb.

sword earrings

Skip it

A small market ($56K/yr) — this niche doesn't clear our bar today.

Review moat

Great212.75

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Price range

Good$6.93–$29.78

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good$13.56

avg listing price — sweet spot $15–$100

Brand share

Okay75%

top-5 brand share — brands hold most of the demand

Returns

Okay3.3%

return rate — above 5% kills the launch gate

Competition

Okay60%

top-5 click share — leaders hold, buyers still browse

Conversion

Bad1.8%

search→purchase rate — share of searches ending in a sale

Growth

Bad-8.6%

90-day search growth — must beat 0% to launch

Market size

Bad$56K

$56K/yr · 230K searches

Signals Low Review Barrier

According to Flapen's Amazon United States niche tracking, sword earrings is a $56K/yr Amazon United States market (230K searches/yr). The top 5 brands hold 75% of demand. Demand peaks in Oct. Verdict: Skip it — 41/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

sword earrings market data

Units sold / yr: 5K–6K; avg 100–250/product
Revenue / yr: $68K–$81K; units × avg price
Conversion rate: 1.8%
Avg BSR: #4,017
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 2.6%
Avg brand age: 30 months
Avg seller age: 197 days

Competition & brand share

The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.

Brands

14 falling

Sellers

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

60%

Top 20: 100%

Open market

20%

KAIYIDAN34%
FINE4U18%
Rrdaily10%
NewZenro8%
WUWEIJIAJIA5%
PUNKYOUTH5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -8.6% search growth over the last 90 days.

Peak months: Oct · busiest ÷ quietest = 1.4×

Open Trend

Top sword earrings search terms

sword earrings112K/yr -6.7%1.1% conv.
dagger earrings50K/yr -10.5%1.0% conv.
sword earring15K/yr -0.3%0.9% conv.
sword earrings for women15K/yr -13.4%1.4% conv.
sword jewelry7K/yr +8.4%0.4% conv.
sword earrings for men11K/yr -26.4%0.5% conv.
gold sword earrings7K/yr -20.6%1.3% conv.
dagger earrings for women8K/yr -14.0%1.5% conv.
dagger earring4K/yr -15.2%1.0% conv.

All search terms

Top sword earrings products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

All 20 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Silver/Gold Boho Dangle Statement Earrings for Women Trendy Handmade Vintage Dainty Cute Long Drop Summer Earrings fashion Accessories Jewelry Gifts (A73 Sword Carved Antique Brass Earrings)

KAIYIDAN$9.424.4★287 rev

Vintage Gothic Sword Earrings Rhinestone Crystal Dagger Earrings Punk Style Sword Dangle Earrings Costumes Jewelry for Women and Men

Rrdaily$8.044.3★362 rev

FINE4U Halloween Dagger Flat Back Stud for Tragus Conch Helix 16G 6mm 8mm - ASTM F136 Titanium Screw on Cartilage Earring Stud Piercing Jewelry

FINE4U$14.394.1★59 rev

WUWEIJIAJIA Unique Retro Gothic Long Sword Hook Earrings Vintage Silver Punk Style Knife Dangle Drop Earrings for Women Trendy Men Statement (Style-4)

WUWEIJIAJIA$8.554.5★614 rev

Dagger Hoop Cuff Earrings S925 Sterling Silver Simulated Cubic Zirconia Earrings Huggie Hoops for Women BFF Stylish Jewelry (Silver)

NewZenro$12.894.4★773 rev

Newest

by launch date

PUNKYOUTH 18G Gothic Drop Earrings for Women Dark Aesthetic Weapon Dagger Sword Cross Spine Bone Men Dangle Hoop Huggie Alternative Emo Grunge Punk Jewelry Statement Piercing Edgy Vintage Accessories

PUNKYOUTH$29.780 rev

3mo ago

PUNYOUTH Gothic Sword Dagger Dangle Hoop Earrings Cross Spear Drop Piercing Jewelry 18G 1mm Antiqued Weapon Statement Hoops Dark Alternative Vampire Edgy Punk Emo Goth Accessories Gift Women

PUNKYOUTH$29.680 rev

3mo ago

Silver/Gold Boho Dangle Statement Earrings for Women Trendy Handmade Vintage Dainty Cute Long Drop Summer Earrings fashion Accessories Jewelry Gifts (A73 Sword Carved Antique Brass Earrings)

KAIYIDAN$9.42287 rev

11mo ago

Halloween Goth Earrings for Women Men Dagger Sword Earrings Gothic Jewelry Vintage Punk Style Festival Gifts Grunge Accessories

Joyline$10.4299 rev

1y ago

HAQUIL Sword Earrings Silver Plated Stainless Steel Gothic Punk Dagger Sword Pendant Dangle Drop Earrings Goth Jewelry Gift for Women

HAQUIL$15.0212 rev

1y ago

What buyers say about sword earrings

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall21%

“Good quality”

Durability9%

“Incredibly cute and durable”

Comfort-Overall9%

“Super comfortable”

Value For Money8%

“However, the low price evens it out”

Weight Light7%

“Not heavy on the ear”

Ease Of Use5%

“Easy to put on”

Strength4%

“Solid purchase”

Size-Overall4%

“Fit great”

Color3%

“Its pretty”

Gifting Purpose3%

“Great gift”

What buyers complain about

Size-Overall29%

“bad fit”

Durability15%

“Broke immediately”

Allergies7%

“The posts irritate the sides of the neck”

Color7%

“Turn color in 2 days”

Quality-Overall5%

“Garbage now”

Weight Heavy5%

“Pretty heavy”

Material Quality3%

“other than that its a good material hasnt turned green yet”

Value For Money3%

“These are not worth $12”

Advertised Vs Actual Product3%

“It doesnt exactly inspire confidence in the buyer when the seller seems confused or shady about the product description”

Shape/Style2%

“You know the kinda slight S shape”

Top return reasons

Size-Overall52%

Defective Material/Parts8%

Advertised Vs Actual Product8%

Quality-Overall7%

Weight Heavy3%

Wrong Dimensions3%

Functionality-Overall2%

Color2%