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Swimsuit with Cover Up Set

Maybe

The top 5 products take only 15% of clicks. But buyers convert on only 0.1% of searches, so Swimsuit with Cover Up Set is a Maybe.

Flapen Score
54
54 / 100
Top 17% of 16,930 Clothing, Shoes & Jewelry niches · +9 vs the category median of 45
Market size
$20K/yr449K searches / yr
90-day growth
+26.3%search demand this quarter
Competition
15%top-5 click share · 62 brands · 71 sellers

Flapen Score

Swimsuit with Cover Up Set against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Swimsuit with Cover Up Set is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Swimsuit with Cover Up Set market on Amazon at a glance

Shoppers on Amazon United States searched for Swimsuit with Cover Up Set 449K times last year and spent an estimated $20K. The top 5 brands take 40% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 0.1% of those searches ended in a purchase.

Shoppers searched for this 449K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved +26.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $20K a year.

Searches, last 12 months
449K
Growth, 90 days vs prior 90
+26.3%
Conversion, latest week
0.1%
Market size, estimated
$20Ka year
Peak month
July7.7× the quietest month
Top search term
bathing suit with matching cover up62K searches a year

02 · Price

A sale here is worth $36.47.

Listings sell for $36.47 on average, from $8.78 to $74.16. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $36.47 that is $0 to $4K a year per listing.

Average price
$36.47inside the $15 to $100 sweet spot
Price range
$8.78–$74.16
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
11.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #664 within Swimsuits & Cover Ups. It carries 311 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
3.0%
Average rank
#664in Swimsuits & Cover Ups
Average rating
4.24 starsAmazon United States average 4.42 stars
Average reviews
311per listing
Listings tracked
200

04 · Newcomers

23 of last year's 91 launches cleared the first-year sales bar.

91 products launched here in the last 12 months. 23 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
91
Successful launches
23Amazon's first-year sales bar
Average brand age
30 months

Products

Top Swimsuit with Cover Up Set products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 15% of clicks. An open shelf where new products get seen.

Brands

62 rising

Sellers

71

Top-5 brand share

40%

Top 20: 77%

Top-5 click share

15%

Top 20: 39%

Open market

54%

  • Brand 111%
  • Brand 28%
  • Brand 37%
  • Brand 47%
  • Brand 56%
  • Brand 66%

Demand

Swimsuit with Cover Up Set search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 7.7×

Search terms

Top Swimsuit with Cover Up Set search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bathing suit with matching cover up62K/yr
  • swim suit with cover up set48K/yr
  • bathing suit and cover up set34K/yr
  • one piece swimsuit with cover up39K/yr
  • bathing suits with cover up set31K/yr
  • swimsuit sets for women with cover up34K/yr
  • swimsuits with coverups set womens25K/yr
  • bathing suit sets for women with cover up19K/yr
  • one piece swimsuit women with cover up20K/yr
  • swimsuit with matching cover up19K/yr

Reviews and returns

What reviews say buyers love and hate about Swimsuit with Cover Up Set

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Size-Overall”
26%of negative reviews mention “Size-Overall”
11.1%of orders come back
“Size Down”
A buyer, on “Size-Overall”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Swimsuit with Cover Up Set questions

Answered from the same tracked data.