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57

swim skirt set

Worth a look

Shows a fragmented shelf (top 5 take 8% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 7Growth 88Conversion 3Competition 98Returns 0Price range 88Avg price 95Brand share 96Review moat 50Quality gap 68

Competition

Incredible8%

top-5 click share — an open shelf

Brand share

Incredible32%

top-5 brand share — no brand owns this niche

Avg price

Incredible$33.27

avg listing price — sweet spot $15–$100

Growth

Great+93.0%

90-day search growth — must beat 0% to launch

Price range

Great$8.78–$79.21

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Review moat

Okay1,541.45

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$27K

$27K/yr · 285K searches

Conversion

Bad0.3%

search→purchase rate — share of searches ending in a sale

Returns

Bad14.4%

return rate — above 5% kills the launch gate

According to Flapen's Amazon United States niche tracking, swim skirt set is a $27K/yr Amazon United States market (285K searches/yr). The top 5 brands hold 32% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 57/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

swim skirt set market data

Units sold / yr
500–750
avg 0–100/product
Revenue / yr
$17K–$25K
units × avg price
Conversion rate
0.3%
Avg BSR
#357
Page quality
0%
Prime
100%
Sponsored
91%
Out of stock
1.7%
Avg brand age
30 months
Avg seller age
161 days

Competition & brand share

Clicks spread well past the top 5 (8% combined) — an open shelf where new products get seen.

Brands

74 rising

Sellers

86

Top-5 brand share

32%

Top 20: 77%

Top-5 click share

8%

Top 20: 21%

Open market

70%

  • ROSEWE8%
  • CUPSHE5%
  • Eomenie5%
  • Aleumdr4%
  • Blooming Jelly4%
  • Aqua Eve4%

Demand & seasonality

Weekly Amazon search volume, last 54 weeks — +93.0% search growth over the last 90 days.
18K13KBlack Friday '25Holiday '25Spike '26Prime Day '26JulAugSepOctNovDecJanFebMarAprMayJun

Peak months: May, Jun, Jul · busiest ÷ quietest = 8.7×

Top swim skirt set search terms

  • swim dress 2 piece21K/yr
  • womens swim dress with shorts18K/yr
  • 2 piece swim dress for women22K/yr
  • red swim dress13K/yr
  • sexy swim dress17K/yr
  • strapless swim dress14K/yr
  • cupshe swim dress16K/yr
  • traje de bao con falda13K/yr
  • halter swim dress24K/yr
  • two piece swim dress for women16K/yr
All search terms

Top swim skirt set products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%1%$2662%$5313%$7974%$1K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about swim skirt set

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall35%

“Fit as expected”

Comfort-Overall11%

“comfortable to wear”

Shape/Style9%

“Very flattering”

Quality-Overall8%

“Amazing quality”

Color7%

“Beautiful color”

Material Quality5%

“Good material”

Value For Money2%

“Great deal”

Advertised Vs Actual Product2%

“As advertised”

Strap/String Quality1%

“I love the adjustable straps”

Soft Feel1%

“smooth”

What buyers complain about

Size-Overall30%

“Too long”

Chest Fit5%

“The chest is quite small”

Color4%

“Color fading”

Shape/Style3%

“not my style”

Quality-Overall3%

“Cheaply Made”

Waist Fit2%

“Too short in the waist”

Length2%

“shortness is challenging”

Advertised Vs Actual Product2%

“Not as shown”

Material Quality2%

“Cheap material”

Strap/String Quality2%

“There are no straps”

Top return reasons

Size-Overall51%
Chest Fit13%
Length8%
Waist Fit6%
Shape/Style5%
Hip Fit3%
Material Quality2%
Color2%
Advertised Vs Actual Product2%
Thin1%

Common questions

Is swim skirt set profitable to sell on Amazon United States?
The niche generates $27K/yr across 399 tracked products. 50 of 158 products launched in the last 360 days are still selling. 90-day search growth is +93.0%. Flapen's verdict: Worth a look (57/100).
How competitive is the swim skirt set niche?
74 brands and 86 sellers compete. The top 5 products take 8% of clicks and top 5 brands hold 32% of demand.
What do buyers complain about in swim skirt set?
Top complaints mined from reviews: Size-Overall, Chest Fit, Color. The return rate is 14.4% — above our launch gate.
When does demand for swim skirt set peak?
Demand peaks in May–Jun–Jul; the busiest month runs 8.7× the quietest.
What does it cost to enter the swim skirt set niche?
Listings span $8.78–$79.21; the average listing price is $33.27 (sweet spot $15–$100). The average incumbent carries 1,541 reviews — the moat a new listing must climb.