Swim Diapers Size 4

Shoppers searched for this 355K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 26.8% of those searches ended in a purchase. Searches in the last 90 days moved +170.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.5M a year.

Searches, last 12 months

355K

Growth, 90 days vs prior 90

+170.0%

Conversion, latest week

26.8%

Market size, estimated

$1.5Ma year

Peak month

June8.6× the quietest month

Top search term

swim diapers size 4227K searches a year

Listings sell for $16.17 on average, from $6.40 to $20.40. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 4,000 to 5,000 of them. At $16.17 that is $65K to $81K a year per listing.

Average price

$16.17inside the $15 to $100 sweet spot

Price range

$6.40–$20.40

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

80K–100K

Units per listing a year

4,000–5,000

Revenue per listing a year

$65K–$81K

Returns

2.4%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.3% of listings are out of stock. The average listing ranks #16 within Baby Boys. It carries 2,646 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

12.3%

Average rank

#16in Baby Boys

Average rating

4.60 starsAmazon United States average 4.42 stars

Average reviews

2,646per listing

Listings tracked

23

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

50 months