Sweetfull Portable Neck Fan

Shoppers searched for this 140K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved +127.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $55K a year.

Searches, last 12 months

140K

Growth, 90 days vs prior 90

+127.0%

Conversion, latest week

3.6%

Market size, estimated

$55Ka year

Peak month

August7.5× the quietest month

Top search term

handheld fan foldable92K searches a year

Listings sell for $10.78 on average, from $4.72 to $39.17. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $10.78 that is $0 to $1K a year per listing.

Average price

$10.78under the $15 to $100 sweet spot

Price range

$4.72–$39.17

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

2.3%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #34 within Hand Fans. It carries 4,062 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#34in Hand Fans

Average rating

4.47 starsAmazon United States average 4.42 stars

Average reviews

4,062per listing

Listings tracked

37

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

29 months