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Sweatshirt with Pockets No Hood

Fail

Demand is soft, at -53.3% this quarter, so Sweatshirt with Pockets No Hood is a Fail.

Flapen Score
35
35 / 100
Ranks 14,546 of 16,930 Clothing, Shoes & Jewelry niches · −10 vs the category median of 45
Market size
$81K/yr578K searches / yr
90-day growth
-53.3%search demand this quarter
Competition
24%top-5 click share · 7 brands · 14 sellers

Flapen Score

Sweatshirt with Pockets No Hood against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Sweatshirt with Pockets No Hood is stronger. Inside it, weaker.

35Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Sweatshirt with Pockets No Hood market on Amazon at a glance

Shoppers on Amazon United States searched for Sweatshirt with Pockets No Hood 578K times last year and spent an estimated $81K. The top 5 brands take 99% of clicks. Flapen scores it 35 out of 100, a Fail.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 578K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -53.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $81K a year.

Searches, last 12 months
578K
Growth, 90 days vs prior 90
-53.3%
Conversion, latest week
0.4%
Market size, estimated
$81Ka year
Top search term
snoopy hoodie106K searches a year

02 · Price

A sale here is worth $39.96.

Listings sell for $39.96 on average, from $15.37 to $60.23. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $39.96 that is $0 to $4K a year per listing.

Average price
$39.96inside the $15 to $100 sweet spot
Price range
$15.37–$60.23
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
4.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

78% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 5.4% of listings are out of stock. The average listing ranks #33,184 within Hoodies. It carries 2,411 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
93%
Out of stock, average day
5.4%
Average rank
#33,184in Hoodies
Average rating
4.55 starsAmazon United States average 4.42 stars
Average reviews
2,411per listing
Listings tracked
76

04 · Newcomers

0 of last year's 20 launches cleared the first-year sales bar.

20 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
20
Successful launches
0Amazon's first-year sales bar
Average brand age
38 months

Products

Top Sweatshirt with Pockets No Hood products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 24% of clicks. An open shelf where new products get seen.

Brands

7 flat

Sellers

14

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

24%

Top 20: 53%

Open market

1%

  • Brand 139%
  • Brand 236%
  • Brand 316%
  • Brand 47%
  • Brand 51%
  • Brand 61%
  • Open — no brand owns it (1 brand, 1%)

Demand

Sweatshirt with Pockets No Hood search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KJanFebMarAprMayJunJul

Peak months: Jan, Feb · busiest ÷ quietest = 5.0× · 7 of 12 months tracked

Search terms

Top Sweatshirt with Pockets No Hood search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • snoopy hoodie106K/yr
  • snoopy sweatshirt122K/yr
  • snoopy sweater70K/yr
  • snoopy sweatshirt women69K/yr
  • snoopy jacket21K/yr
  • peanuts sweatshirt23K/yr
  • snoopy hoodies for women21K/yr
  • snoopy hoodie women9K/yr
  • snoopy sweater women22K/yr
  • snoopy jacket women8K/yr

Reviews and returns

What reviews say buyers love and hate about Sweatshirt with Pockets No Hood

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Quality-Overall”
24%of negative reviews mention “Size-Overall”
4.5%of orders come back
“Runs very small”
A buyer, on “Size-Overall”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Sweatshirt with Pockets No Hood questions

Answered from the same tracked data.