Sweatpants Women

Shoppers searched for this 19.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -52.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.1M a year.

Searches, last 12 months

19.3M

Growth, 90 days vs prior 90

-52.2%

Conversion, latest week

0.5%

Market size, estimated

$2.1Ma year

Peak month

May1.3× the quietest month

Top search term

sweatpants women4.8M searches a year

Listings sell for $23.20 on average, from $7.76 to $56.70. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 750 to 1,000 of them. At $23.20 that is $17K to $23K a year per listing.

Average price

$23.20inside the $15 to $100 sweet spot

Price range

$7.76–$56.70

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

100K–125K

Units per listing a year

750–1,000

Revenue per listing a year

$17K–$23K

Returns

10.7%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #366 within Active Pants. It carries 7,200 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

99%

Out of stock, average day

0.7%

Average rank

#366in Active Pants

Average rating

4.31 starsAmazon United States average 4.42 stars

Average reviews

7,200per listing

Listings tracked

152

40 products launched here in the last 12 months. 13 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

40

Successful launches

13Amazon's first-year sales bar

Average brand age

35 months