Sweater Vest
FailAn estimated 11.1% of orders come back, so Sweater Vest is a Fail.
- Flapen Score
- 48 / 100Top 37% of 16,930 Clothing, Shoes & Jewelry niches · +3 vs the category median of 4548
- Market size
- $167K/yr2.4M searches / yr
- 90-day growth
- -33.2%search demand this quarter
- Competition
- 17%top-5 click share · 53 brands · 60 sellers
Flapen Score
Sweater Vest against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Sweater Vest is stronger. Inside it, weaker.
Market
The Sweater Vest market on Amazon at a glance
Shoppers on Amazon United States searched for Sweater Vest 2.4M times last year and spent an estimated $167K. The top 5 brands take 49% of clicks. Demand peaks in Sep–Oct–Nov–Dec. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 0.4% of those searches ended in a purchase.
Shoppers searched for this 2.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -33.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $167K a year.
- Searches, last 12 months
- 2.4M
- Growth, 90 days vs prior 90
- -33.2%
- Conversion, latest week
- 0.4%
- Market size, estimated
- $167Ka year
- Peak month
- September3.5× the quietest month
- Top search term
- sweater vest870K searches a year
02 · Price
A sale here is worth $19.27.
Listings sell for $19.27 on average, from $8.75 to $30.67. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At $19.27 that is $0 to $2K a year per listing.
- Average price
- $19.27inside the $15 to $100 sweet spot
- Price range
- $8.75–$30.67
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 11.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #343 within Sweaters. It carries 695 reviews at 4.38 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 97%
- Prime listings
- 100%
- Out of stock, average day
- 3.7%
- Average rank
- #343in Sweaters
- Average rating
- 4.38 starsAmazon United States average 4.42 stars
- Average reviews
- 695per listing
- Listings tracked
- 157
04 · Newcomers
34 of last year's 73 launches cleared the first-year sales bar.
73 products launched here in the last 12 months. 34 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 73
- Successful launches
- 34Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Sweater Vest products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 17% of clicks. An open shelf where new products get seen.
Brands
53 falling
Sellers
60
Top-5 brand share
49%
Top 20: 82%
Top-5 click share
17%
Top 20: 38%
Open market
47%
- Brand 123%
- Brand 210%
- Brand 37%
- Brand 45%
- Brand 54%
- Brand 64%
Demand
Sweater Vest search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 3.5×
Search terms
Top Sweater Vest search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- sweater vest870K/yr
- sweater tank tops for women147K/yr
- sleeveless sweater tops for women303K/yr
- sweater tank117K/yr
- sleeveless sweater108K/yr
- womens sweater vests142K/yr
- black sweater vest99K/yr
- knit vest56K/yr
- red sweater vest82K/yr
- cropped sweater vest49K/yr
Reviews and returns
What reviews say buyers love and hate about Sweater Vest
We read the reviews and the return reasons for every product selling here.
“Not a good fit”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Sweater Vest questions
Answered from the same tracked data.









