Is sweat jackets for women profitable to sell on Amazon United States?

The niche generates $61K/yr across 81 tracked products. 2 of 14 products launched in the last 360 days are still selling. 90-day search growth is -5.1%. Flapen's verdict: Skip it (46/100).

How competitive is the sweat jackets for women niche?

46 brands and 75 sellers compete. The top 5 products take 28% of clicks and top 5 brands hold 52% of demand.

What do buyers complain about in sweat jackets for women?

Top complaints mined from reviews: Size-Overall, Thickness, Material Quality. The return rate is 8.2% — above our launch gate.

When does demand for sweat jackets for women peak?

Demand peaks in Oct–Nov–Dec; the busiest month runs 2.2× the quietest.

What does it cost to enter the sweat jackets for women niche?

Listings span $9.73–$47.48; the average listing price is $22.88 (sweet spot $15–$100). The average incumbent carries 8,425 reviews — the moat a new listing must climb.

sweat jackets for women

Skip it

Weak search conversion (0.6%) — this niche doesn't clear our bar today.

Avg price

Incredible$22.88

avg listing price — sweet spot $15–$100

Competition

Great28%

top-5 click share — an open shelf

Price range

Great$9.73–$47.48

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Great52%

top-5 brand share — no brand owns this niche

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Review moat

Bad8,425.16

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-5.1%

90-day search growth — must beat 0% to launch

Market size

Bad$61K

$61K/yr · 455K searches

Returns

Bad8.2%

return rate — above 5% kills the launch gate

Conversion

Bad0.6%

search→purchase rate — share of searches ending in a sale

Signals No Dominant Brand High Returns

According to Flapen's Amazon United States niche tracking, sweat jackets for women is a $61K/yr Amazon United States market (455K searches/yr). The top 5 brands hold 52% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 46/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

sweat jackets for women market data

Units sold / yr: 2K–2K; avg 0–100/product
Revenue / yr: $34K–$46K; units × avg price
Conversion rate: 0.6%
Avg BSR: #292
Page quality: 0%
Prime: 99%
Sponsored: 96%
Out of stock: 1.8%
Avg brand age: 36 months
Avg seller age: 158 days

Competition & brand share

Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.

Brands

46 rising

Sellers

Top-5 brand share

52%

Top 20: 81%

Top-5 click share

28%

Top 20: 56%

Open market

44%

Amazon Essentials16%
Hanes14%
QBK11%
PRETTYGARDEN7%
Trendy Queen4%
GeGekoko3%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -5.1% search growth over the last 90 days.

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.2×

Open Trend

Top sweat jackets for women search terms

light weight zip up hoodie women46K/yr +85.8%0.3% conv.
sweat jackets for women54K/yr -6.8%0.4% conv.
sweatshirt jacket women47K/yr -13.4%0.2% conv.
light zip up hoodie women23K/yr +85.5%0.4% conv.
womens zip up sweater62K/yr -56.3%0.1% conv.
zipper sweaters for women55K/yr -50.3%0.1% conv.
zippered sweatshirts for women29K/yr -25.7%0.3% conv.
zip up sweater women28K/yr -30.9%0.0% conv.
womens sweatshirt jacket21K/yr +7.5%0.1% conv.
summer zip up hoodie women7K/yr +183.1%0.1% conv.

All search terms

Top sweat jackets for women products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

QBK Light Weight Zip Up Hoodie Thin Summer Jacket For Women(Light Grey L)

QBK$25.074.2★773 rev

PRETTYGARDEN Womens 2026 Spring Zip Up Y2K Hoodies Casual Long Sleeve Sweatshirts Fall Winter Track Jackets with Pockets (Grey Medium)

PRETTYGARDEN$29.624.5★2,904 rev

Hanes Womens Slub Knit Full-zip Hoodie Textured Cotton Zip-up T-shirt For Dada Gray Pe Heather Large US

Hanes$14.594.2★59,813 rev

Amazon Essentials Womens Midweight Fleece Full-Zip Hoodie with Drawstring (Available in Plus Size) Black XX-Large

Amazon Essentials$14.784.4★12,992 rev

Hanes Womens Slub Knit Full-zip Hoodie Textured Cotton Zip-up T-shirt For Fashion-hoodies White Large US

Hanes$14.574.2★59,813 rev

Newest

by launch date

Hurley Sun Protection Lightweight Jacket Women - Sun Hoodie SPF 50+ UV Shirt Quick Dry Long Sleeve Sun Shirt Outdoor

Hurley$18.0473 rev

5mo ago

CHALLMOTI Womens Sun Protection Jacket Zip up Hoodie Lightweight Long Sleeve UV Cover Up Hiking Shirt UPF 50+ Light Blue M

CHALLMOTI$16.02102 rev

6mo ago

Dokotoo Hoodies for Women Casual Full Zip Up Hoodie Sweatshirt White Early Fall Clothes Solid Color Waffle Knit Long Sleeve Hooded Sweatshirts Pockets Jacket Coat for Women Girls 2026 Fashion Medium

Dokotoo$26.26503 rev

10mo ago

JomeDesign Sweatershirt for Women Casual Long Sleeve Zip Up Hoodies Lightweight Ladies Tops Khaki L

JomeDesign$16.69325 rev

11mo ago

LETAOTAO Womens Lightweight Zip Up Hoodies Stretch Thin Summer Jackets For Women Black

LETAOTAO$21.77509 rev

1y ago

What buyers say about sweat jackets for women

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall14%

“true to size”

Quality-Overall13%

“Good quality”

Weight Light11%

“Perfectly lightweight”

Comfort-Overall9%

“So comfortable”

Warmth5%

“Beautiful and warm”

Color5%

“I love the color”

Material Quality4%

“Good quality material”

Soft Feel4%

“Material is soft and comfortable”

Value For Money4%

“Worth the money”

Advertised Vs Actual Product2%

“it was exactly what I needed”

What buyers complain about

Size-Overall19%

“Not a good fit”

Thickness10%

“Its not super thick”

Material Quality6%

“not good material”

Quality-Overall5%

“Poor quality”

Zipper Quality4%

“Cheap zipper, broken”

Sleeve Fit3%

“Sleeve are shorter”

Arm Fit3%

“The arm length is short too”

Color2%

“I thought the color would be a little more pink”

Thin2%

“Thin material”

Shrinkage Resistance2%

“It shrank in length”

Top return reasons

Size-Overall49%

Thin12%

Material Quality8%

Sleeve Fit4%

Length3%

Color3%

Chest Fit3%

Waist Fit2%