Swan Necklace

Shoppers searched for this 134K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +2.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $51K a year.

Searches, last 12 months

134K

Growth, 90 days vs prior 90

+2.1%

Conversion, latest week

0.5%

Market size, estimated

$51Ka year

Peak month

December2.8× the quietest month

Top search term

swan necklace57K searches a year

Listings sell for $71.47 on average, from $6.90 to $245.02. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $71.47 that is $0 to $7K a year per listing.

Average price

$71.47inside the $15 to $100 sweet spot

Price range

$6.90–$245.02

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$7K

Returns

2.9%of orders · Amazon United States median 2.1%

69% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 8.1% of listings are out of stock. The average listing ranks #9,036 within Pendant Necklaces. It carries 367 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

69%

Prime listings

87%

Out of stock, average day

8.1%

Average rank

#9,036in Pendant Necklaces

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

367per listing

Listings tracked

39

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

1Amazon's first-year sales bar

Average brand age

37 months