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Suspenders Women

Fail

Demand is soft, at -17.2% this quarter, so Suspenders Women is a Fail.

Flapen Score
46
46 / 100
Top 46% of 16,930 Clothing, Shoes & Jewelry niches · +1 vs the category median of 45
Market size
$142K/yr368K searches / yr
90-day growth
-17.2%search demand this quarter
Competition
43%top-5 click share · 19 brands · 21 sellers

Flapen Score

Suspenders Women against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Suspenders Women is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Suspenders Women market on Amazon at a glance

Shoppers on Amazon United States searched for Suspenders Women 368K times last year and spent an estimated $142K. The top 5 brands take 65% of clicks. Demand peaks in Oct–Nov. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 3.7% of those searches ended in a purchase.

Shoppers searched for this 368K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved -17.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $142K a year.

Searches, last 12 months
368K
Growth, 90 days vs prior 90
-17.2%
Conversion, latest week
3.7%
Market size, estimated
$142Ka year
Peak month
October3.1× the quietest month
Top search term
suspenders women190K searches a year

02 · Price

A sale here is worth $10.57.

Listings sell for $10.57 on average, from $4.47 to $18.75. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $10.57 that is $3K to $5K a year per listing.

Average price
$10.57under the $15 to $100 sweet spot
Price range
$4.47–$18.75
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
250–500
Revenue per listing a year
$3K–$5K
Returns
4.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #13,003 within Suspenders. It carries 1,550 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#13,003in Suspenders
Average rating
4.23 starsAmazon United States average 4.42 stars
Average reviews
1,550per listing
Listings tracked
29

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
51 months

Products

Top Suspenders Women products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.

Brands

19 falling

Sellers

21

Top-5 brand share

65%

Top 20: 100%

Top-5 click share

43%

Top 20: 91%

Open market

29%

  • Brand 125%
  • Brand 218%
  • Brand 38%
  • Brand 48%
  • Brand 57%
  • Brand 65%

Demand

Suspenders Women search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 3.1×

Search terms

Top Suspenders Women search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • suspenders women190K/yr
  • suspenders for women42K/yr
  • womens suspenders45K/yr
  • black suspenders women30K/yr
  • womens suspenders for pants18K/yr
  • women suspenders15K/yr
  • women suspenders for pants7K/yr
  • chanel suspenders for women6K/yr
  • ladies suspenders4K/yr
  • womens suspenders for jeans6K/yr

Reviews and returns

What reviews say buyers love and hate about Suspenders Women

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Quality-Overall”
13%of negative reviews mention “Durability”
4.4%of orders come back
“Broke easily”
A buyer, on “Durability”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Suspenders Women questions

Answered from the same tracked data.