Sun Umbrella
PassSun Umbrella scores 65 out of 100, a Pass. Shoppers spend $596K a year here, search demand grew +173.9% this quarter, and returns run at 2.8% of orders.
- Flapen Score
- 65 / 100Top 2% of 16,930 Clothing, Shoes & Jewelry niches · +20 vs the category median of 4565
- Market size
- $596K/yr1.3M searches / yr
- 90-day growth
- +173.9%search demand this quarter
- Competition
- 38%top-5 click share · 23 brands · 33 sellers
Flapen Score
Sun Umbrella against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Sun Umbrella is stronger. Inside it, weaker.
Market
The Sun Umbrella market on Amazon at a glance
Shoppers on Amazon United States searched for Sun Umbrella 1.3M times last year and spent an estimated $596K. The top 5 brands take 66% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 65 out of 100, a Pass.
01 · Demand
1.9% of searches ended in a purchase last week.
Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.9% of those searches ended in a purchase. Searches in the last 90 days moved +173.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $596K a year.
- Searches, last 12 months
- 1.3M
- Growth, 90 days vs prior 90
- +173.9%
- Conversion, latest week
- 1.9%
- Market size, estimated
- $596Ka year
- Peak month
- July15.3× the quietest month
- Top search term
- uv umbrella342K searches a year
02 · Price
A sale here is worth $23.28.
Listings sell for $23.28 on average, from $9.60 to $59.63. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At $23.28 that is $6K to $12K a year per listing.
- Average price
- $23.28inside the $15 to $100 sweet spot
- Price range
- $9.60–$59.63
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $6K–$12K
- Returns
- 2.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #46 within Umbrellas. It carries 11,095 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 90%
- Prime listings
- 100%
- Out of stock, average day
- 2.1%
- Average rank
- #46in Umbrellas
- Average rating
- 4.43 starsAmazon United States average 4.42 stars
- Average reviews
- 11,095per listing
- Listings tracked
- 41
04 · Newcomers
Amazon counts 3 of last year's 4 launches as successful.
4 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Sun Umbrella products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
BAODINI Travel Essentials Mini Umbrella for Purse With Case Small Compact UV Sun Protection Lightweight Tiny Pocket Manual Open Close Umbrella for Women Kids and Men Fits Purse Backpack
- Price
- $13.77
- Rating
- 4.2/5
- Reviews
- 6,077
- Age
- 4y ago

umenice UPF 50+ UV Protection Travel Umbrella Ultra Light Weight (Black)
- Price
- $27.98
- Rating
- 4.5/5
- Reviews
- 2,845
- Age
- 8y ago

BAODINI Small UV Protection Travel Umbrella Compact for Rain and Sun UPF 50+ Windproof Portable 42 inch Umbrella for Women and Men
- Price
- $14.71
- Rating
- 4.3/5
- Reviews
- 2,302
- Age
- 4y ago

Repel Windproof Travel Umbrella - Compact & Withstands Winds up to 100MPH Strongest Premium Auto Folding Umbrella for Rain and Sun - Durable Light & Portable for Women & Men Fits Backpack & Cars
- Price
- $23.60
- Rating
- 4.5/5
- Reviews
- 109,906
- Age
- 10y ago

Seniny Windproof Travel Umbrella Automatic Umbrellas for Rain Portable & Compact Umbrellas for Backpack Strong UV for Protection Folding Small Sun Umbrella for Car Walking Blue
- Price
- $9.61
- Rating
- 4.5/5
- Reviews
- 3,161
- Age
- 1y ago
Trending
90-day click momentum
Yoobure Windproof Travel Umbrella Automatic Umbrellas for Rain - Compact Folding Umbrella with UV Protection Lightweight Portable Design for Backpack/Walking/Car Sun & Storm Ready
- Price
- $9.72
- Rating
- 4.5/5
- Reviews
- 2,913
- Age
- 1y ago

G4Free UPF 50+ UV Protection Large Travel Umbrella 42/46 Inch Auto Open Close Windproof Sun Blocking Umbrella
- Price
- $23.51
- Rating
- 4.2/5
- Reviews
- 2,322
- Age
- 3y ago

3 Pack Travel Mini Umbrella Small Compact Portable Umbrella with UV Protection UPF 50+ Rainproof & Sunproof Folding Umbrella Backpack & Pocket-Friendly Suitable for Kids Women & Men (Black)
- Price
- $16.96
- Rating
- 4.4/5
- Reviews
- 201
- Age
- 7mo ago

UV-Blocker Sun Umbrella UV Protection Travel - Auto Open - Double Vented Canopy - Wind-Resistant Sun Umbrella for Walking - 55+ UPF - 44
- Price
- $43.42
- Rating
- 4.5/5
- Reviews
- 2,176
- Age
- 14y ago

Seniny Windproof Travel Umbrella Automatic Umbrellas for Rain Portable & Compact Umbrellas for Backpack Strong UV for Protection Folding Small Sun Umbrella for Car Walking Black
- Price
- $9.66
- Rating
- 4.5/5
- Reviews
- 3,161
- Age
- 1y ago
Newest
by launch date
3 Pack Travel Mini Umbrella Small Compact Portable Umbrella with UV Protection UPF 50+ Rainproof & Sunproof Folding Umbrella Backpack & Pocket-Friendly Suitable for Kids Women & Men (Black)
- Price
- $16.96
- Rating
- 4.4/5
- Reviews
- 201
- Age
- 7mo ago

Repel Windproof Travel Umbrella - Compact & Withstands Winds up to 100MPH Strongest Premium Auto Folding Umbrella for Rain and Sun - Durable Light & Portable for Women & Men Fits Backpack & Cars
- Price
- $29.83
- Rating
- 4.5/5
- Reviews
- 109,906
- Age
- 1y ago

Seniny Windproof Travel Umbrella Automatic Umbrellas for Rain Portable & Compact Umbrellas for Backpack Strong UV for Protection Folding Small Sun Umbrella for Car Walking Blue
- Price
- $9.61
- Rating
- 4.5/5
- Reviews
- 3,161
- Age
- 1y ago

Seniny Windproof Travel Umbrella Automatic Umbrellas for Rain Portable & Compact Umbrellas for Backpack Strong UV for Protection Folding Small Sun Umbrella for Car Walking Yellow
- Price
- $9.77
- Rating
- 4.5/5
- Reviews
- 3,161
- Age
- 1y ago

Seniny Windproof Travel Umbrella Automatic Umbrellas for Rain Portable & Compact Umbrellas for Backpack Strong UV for Protection Folding Small Sun Umbrella for Car Walking Black
- Price
- $9.66
- Rating
- 4.5/5
- Reviews
- 3,161
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 38% of clicks. An open shelf where new products get seen.
Brands
23 falling
Sellers
33
Top-5 brand share
66%
Top 20: 98%
Top-5 click share
38%
Top 20: 81%
Open market
28%
- BAODINI25%
- G4Free12%
- Seniny11%
- umenice11%
- Repel Umbrella8%
- Yoobure5%
Demand
Sun Umbrella search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 15.3×
Search terms
Top Sun Umbrella search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- uv umbrella342K/yr
- sun umbrella uv protection165K/yr
- uv umbrellas for sun protection202K/yr
- sunbrella111K/yr
- shade umbrella83K/yr
- uv protection umbrella74K/yr
- sombrilla72K/yr
- upf umbrella29K/yr
- uv blocking umbrella28K/yr
- umbrella uv protection30K/yr
Reviews and returns
What reviews say buyers love and hate about Sun Umbrella
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Broke after one use
broke quickly
Broke in a week
Not well made
Product is cheap made
Low quality
Also, the handle is way too short
Bigger than expected
Super small
Very very hard to open
Not able to use
Very difficult to close
Not Sturdy
Flimsy
It's pretty flimsy
Love
Good quality, good price, good size and arrived on time
Decent quality for price paid
Decent quality
Solidly built
you stayed strong
It is sturdy
It fits my bag perfectly
Fit my needs
It fits
easy to carry
Ease of use
easy to handle
Good value for the cost
Fair price
Decent price
Return
2.8% Return rate 61% Fixable by listing
Also, the handle is way too short
Bigger than expected
Super small
Way Too Heavy
heavier than expected
Heavier than expected
Not Sturdy
Flimsy
It's pretty flimsy
Very very hard to open
Not able to use
Very difficult to close
Not well made
Product is cheap made
Low quality
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Sun Umbrella questions
Answered from the same tracked data.









