sun shirts for men
Launch itA $909K/yr market growing +146.5% this quarter with returns at 3.9% — clears our launch bar.
Growth
Incredible+146.5%90-day search growth — must beat 0% to launch
Avg price
Incredible$23.14avg listing price — sweet spot $15–$100
Price range
Great$10.34–$84.76cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great27%top-5 click share — an open shelf
Market size
Great$909K$909K/yr · 3.7M searches
Brand share
Good68%top-5 brand share — brands hold most of the demand
Returns
Okay3.9%return rate — above 5% kills the launch gate
Review moat
Bad4,545.18avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, sun shirts for men is a $909K/yr Amazon United States market (3.7M searches/yr). The top 5 brands hold 68% of demand. Demand peaks in May–Jun–Jul. Verdict: Launch it — 63/100.
Data updated Jul 20, 2026 · scored weekly · How we score niches
sun shirts for men market data
- Units sold / yr
- 30K–40K
- avg 500–750/product
- Revenue / yr
- $694K–$926K
- units × avg price
- Conversion rate
- 1.1%
- Avg BSR
- #43
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 91%
- Out of stock
- 0.0%
- Avg brand age
- 41 months
- Avg seller age
- 139 days
Competition & brand share
Clicks spread well past the top 5 (27% combined) — an open shelf where new products get seen.Brands
24 rising
Sellers
86
Top-5 brand share
68%
Top 20: 98%
Top-5 click share
27%
Top 20: 55%
Open market
28%
- Roadbox29%
- HUK14%
- MAGCOMSEN9%
- Boladeci9%
- baleaf6%
- G Gradual4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +146.5% search growth over the last 90 days.Peak months: May, Jun, Jul · busiest ÷ quietest = 6.8×
Top sun shirts for men search terms
- sun shirts for men399K/yr
- huk shirts for men512K/yr
- sun shirt230K/yr
- huk337K/yr
- sun hoodie210K/yr
- uv shirts for men171K/yr
- huk fishing shirts for men199K/yr
- mens sun shirt154K/yr
- mens long sleeve sun protection shirts137K/yr
- uv protection shirts for men145K/yr
Top sun shirts for men products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Roadbox UPF 50+ Fishing Shirts for Men Long Sleeve UV Sun Protection Hoodie Outdoor Hiking Shirts
Roadbox$13.544.7★3,019 rev
Roadbox UPF 50+ Fishing Shirts for Men Long Sleeve Sun Protection Lightweight Outdoor UV Hiking Shirts
Roadbox$11.454.6★2,080 rev
Roadbox Mens UPF 50+ Sun Protection Hoodie Shirt Outdoor UV Long Sleeve Fishing Shirts for Workout Running Swimming Hiking
Roadbox$12.254.5★351 rev
MAGCOMSEN Shirts for Men Long Sleeve Sun Protection Running Quick Dry Baselayer Shirt UV Protection Summer Hiking Fluorescent Green
MAGCOMSEN$11.304.6★5,401 rev
baleaf Mens UPF 50+ Sun Protection Shirts Long Sleeve Rash Guard Quick Dry 4-Way Stretch for Fishing Swimming Surfing 01-White L
baleaf$16.414.6★32,726 rev
Newest
by launch date
HUK Mens Tide Point Solid Short Sleeve Shirt Button Down for Men Sea Storm X-Large
HUK$40.14708 rev
Kinglaman 6 Pack Men Dry Fit Workout Long Sleeve Athletic Gym UPF 50+ SPF UV Sun Protection Quick Dry Lightweight Shirts 1 Black 1 Drak Gray 1 Light Gray 1 Blue 1 Wine Red 1 Army Green Large
Kinglaman$24.82717 rev
Mens Sun Protection Long Sleeve Shirts UPF 50+ Rash Guard for Men SPF UV Fishing Hiking Running Workout Athletic Shirt
G Gradual$17.611,205 rev
Mens Sun Protection Long Sleeve Shirts UPF 50+ Rash Guard for Men SPF UV Fishing Hiking Running Workout Athletic Shirt
G Gradual$17.641,205 rev
3 Pack Long Sleeve Shirts for Men - Quick Dry Moisture Wicking UV Sun Protection T-Shirts for Fishing Workout Athletic Gym
LalaHooK$13.883,640 rev
Trending
90-day click momentumKinglaman 6 Pack Men Dry Fit Workout Long Sleeve Athletic Gym UPF 50+ SPF UV Sun Protection Quick Dry Lightweight Shirts 1 Black 1 Drak Gray 1 Light Gray 1 Blue 1 Wine Red 1 Army Green Large
Kinglaman$24.824.5★
HUK Mens Tide Point Solid Short Sleeve Shirt Button Down for Men Sea Storm X-Large
HUK$40.144.7★
MAGCOMSEN Quick Dry Shirts for Men Long Sleeve Rash Guard Swim Sun UV UPF 50 Athletic Hiking Fishing Running Cooling T-Shirt White
MAGCOMSEN$11.144.6★
HUK Mens Pursuit Vented Long Sleeve Shirt +30 UPF Fishing Shirt Ice Water Large
HUK$28.074.8★
MAGCOMSEN Shirts for Men Long Sleeve Sun Protection Running Quick Dry Baselayer Shirt UV Protection Summer Hiking Fluorescent Green
MAGCOMSEN$11.304.6★
What buyers say about sun shirts for men
What buyers praise and complain about, mined from review topics.What buyers love
“not too tight”
“Excellent product”
“Worth the price”
“Comfortable to wear”
“These shirts are lightweight l”
“True to size and color”
“Soft material”
“As advertised”
“Lightweight and breathable”
“The fabric is softer”
What buyers complain about
“Too short”
“Poor quality”
“Feels like cheap material”
“The only complaint I have is the material is thicker than some of the other ones I have”
“Color is completely off”
“Long sleeve shirt”
“White doesnt last”
“Chemical smell”
“Poor stitching”
“Not as advertised”
Top return reasons
Common questions
- Is sun shirts for men profitable to sell on Amazon United States?
- The niche generates $909K/yr across 74 tracked products. 5 of 6 products launched in the last 360 days are still selling. 90-day search growth is +146.5%. Flapen's verdict: Launch it (63/100).
- How competitive is the sun shirts for men niche?
- 24 brands and 86 sellers compete. The top 5 products take 27% of clicks and top 5 brands hold 68% of demand.
- What do buyers complain about in sun shirts for men?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Material Quality. The return rate is 3.9%.
- When does demand for sun shirts for men peak?
- Demand peaks in May–Jun–Jul; the busiest month runs 6.8× the quietest.
- What does it cost to enter the sun shirts for men niche?
- Listings span $10.34–$84.76; the average listing price is $23.14 (sweet spot $15–$100). The average incumbent carries 4,545 reviews — the moat a new listing must climb.