Is sun hoodie profitable to sell on Amazon United States?

The niche generates $49K/yr across 107 tracked products. 9 of 11 products launched in the last 360 days are still selling. 90-day search growth is +97.3%. Flapen's verdict: Worth a look (55/100).

How competitive is the sun hoodie niche?

50 brands and 86 sellers compete. The top 5 products take 17% of clicks and top 5 brands hold 55% of demand.

What do buyers complain about in sun hoodie?

Top complaints mined from reviews: Size-Overall, Quality-Overall, Material Quality. The return rate is 4.5%.

When does demand for sun hoodie peak?

Demand peaks in Apr–May–Jun–Jul–Aug; the busiest month runs 5.2× the quietest.

What does it cost to enter the sun hoodie niche?

Listings span $4.95–$68.84; the average listing price is $19.56 (sweet spot $15–$100). The average incumbent carries 5,449 reviews — the moat a new listing must climb.

sun hoodie

Worth a look

Shows a fragmented shelf (top 5 take 17% of clicks), but weak search conversion (0.7%) keeps it on the watch list.

Competition

Incredible17%

top-5 click share — an open shelf

Growth

Great+97.3%

90-day search growth — must beat 0% to launch

Avg price

Great$19.56

avg listing price — sweet spot $15–$100

Price range

Great$4.95–$68.84

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Great55%

top-5 brand share — no brand owns this niche

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Returns

Okay4.5%

return rate — above 5% kills the launch gate

Review moat

Bad5,449.26

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$49K

$49K/yr · 355K searches

Conversion

Bad0.7%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, sun hoodie is a $49K/yr Amazon United States market (355K searches/yr). The top 5 brands hold 55% of demand. Demand peaks in Apr–May–Jun–Jul–Aug. Verdict: Worth a look — 55/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

sun hoodie market data

Units sold / yr: 3K–3K; avg 0–100/product
Revenue / yr: $49K–$59K; units × avg price
Conversion rate: 0.7%
Avg BSR: #123
Page quality: 0%
Prime: 99%
Sponsored: 91%
Out of stock: 0.1%
Avg brand age: 39 months
Avg seller age: 150 days

Competition & brand share

Clicks spread well past the top 5 (17% combined) — an open shelf where new products get seen.

Brands

50 rising

Sellers

Top-5 brand share

55%

Top 20: 81%

Top-5 click share

17%

Top 20: 41%

Open market

43%

Roadbox29%
MAGCOMSEN11%
G Gradual6%
baleaf5%
NORTHYARD3%
HovSiyla3%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +97.3% search growth over the last 90 days.

Peak months: Apr, May, Jun, Jul, Aug · busiest ÷ quietest = 5.2×

Open Trend

Top sun hoodie search terms

hiking shirts61K/yr +105.4%0.3% conv.
sun protection clothing34K/yr +126.6%0.4% conv.
upf33K/yr +124.0%0.1% conv.
roadbox mens upf 50 sun protection long sleeve32K/yr +135.1%0.8% conv.
hoodie shirts for men37K/yr +5.7%0.2% conv.
hang ten shirts for men21K/yr +58.5%0.2% conv.
sun protection for men10K/yr +182.8%0.4% conv.
roadbox15K/yr +77.6%0.2% conv.
long sleeve beach shirt11K/yr +74.0%0.2% conv.
long sleeve with hoodie for men10K/yr +48.1%0.6% conv.

All search terms

Top sun hoodie products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Roadbox UPF 50+ Fishing Shirts for Men Long Sleeve UV Sun Protection Hoodie Outdoor Hiking Shirts

Roadbox$13.544.7★3,019 rev

MAGCOMSEN Shirts for Men Long Sleeve Sun Protection Running Quick Dry Baselayer Shirt UV Protection Summer Hiking Fluorescent Green

MAGCOMSEN$11.304.6★5,401 rev

Mingyuezai Womens UPF 50+ Sun Protection Jacket UV Lightweight Hooded SPF Long Sleeve Sun Shirt(Z3724BU S)

Mingyuezai$17.754.2★414 rev

IUGA Rash Guard for Women UPF 50+ SPF UV Protection Long Sleeve Workout Tops with Pockets Dry Fit Hiking Swim Shirt

IUGA$12.754.6★2,431 rev

baleaf Mens UPF 50+ Sun Protection Shirts Long Sleeve Rash Guard Quick Dry 4-Way Stretch for Fishing Swimming Surfing 01-White L

baleaf$16.414.6★32,726 rev

Newest

by launch date

HovSiyla 5 Pack Mens Fishing Hoodie UV Sun Protection Shirts UPF Rash Guard Long Sleeve Shirts Hiking Performance Mesh Face Mask Top Black Grey White Navy Red X-Large

HovSiyla$42.11220 rev

10mo ago

Mens UPF 50+ Sun Protection Dry Fit Workout T-Shirts Rash Guard Swim Shirts Moisture Wicking Tee for Athletic Beach Hiking (Olive L)

G Gradual$16.79646 rev

1y ago

Dalavch 6 Pack Womens Crop Top Short Sleeve Athletic Workout Yoga Running Gym Casual Tees T-Shirts Loose Fit 1 Black 1 White 1 Heather Grey 1 Pink 1 Khaki 1 Blue Medium

Dalavch$33.491,500 rev

1y ago

Roadbox UPF 50+ Fishing Shirts for Men Long Sleeve UV Sun Protection Hoodie Outdoor Hiking Shirts

Roadbox$13.543,019 rev

2y ago

Mingyuezai Womens UPF 50+ Sun Protection Jacket UV Lightweight Hooded SPF Long Sleeve Sun Shirt(Z3724BU S)

Mingyuezai$17.75414 rev

2y ago

What buyers say about sun hoodie

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall21%

“Fits as expected”

Quality-Overall12%

“Excellent product”

Comfort-Overall11%

“Comfortable to wear”

Value For Money8%

“Excellent value”

Color5%

“True to size and color”

Soft Feel5%

“Material is soft”

Weight Light5%

“I love this lightweight jacket”

Material Quality4%

“Material felt very soft”

Advertised Vs Actual Product4%

“As advertised”

Breathability2%

“Lightweight and breathable”

What buyers complain about

Size-Overall27%

“Too short”

Quality-Overall5%

“Cheaply made”

Material Quality4%

“Feels like cheap material”

Thickness3%

“The only complaint I have is the material is thicker than some of the other ones I have”

Color3%

“Dye bleeds”

Advertised Vs Actual Product2%

“Photos are not accurate”

Smell2%

“Chemical smell”

Stretchability/Expandability/Elasticity1%

“doesnt stretch much”

Sleeve Fit1%

“Sleeve length a bit too long”

Neck Fit1%

“When left loose around the neck”

Top return reasons

Size-Overall52%

Length8%

Material Quality6%

Chest Fit5%

Sleeve Fit4%

Color4%

Thin3%