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Summer Crossbody Purses for Women 2023

Fail

Buyers convert on only 0.5% of searches, so Summer Crossbody Purses for Women 2023 is a Fail.

Flapen Score
42
42 / 100
Ranks 10,652 of 16,930 Clothing, Shoes & Jewelry niches · −3 vs the category median of 45
Market size
$58K/yr340K searches / yr
90-day growth
+5.8%search demand this quarter
Competition
27%top-5 click share · 31 brands · 67 sellers

Flapen Score

Summer Crossbody Purses for Women 2023 against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Summer Crossbody Purses for Women 2023 is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Summer Crossbody Purses for Women 2023 market on Amazon at a glance

Shoppers on Amazon United States searched for Summer Crossbody Purses for Women 2023 340K times last year and spent an estimated $58K. The top 5 brands take 80% of clicks. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 340K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +5.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $58K a year.

Searches, last 12 months
340K
Growth, 90 days vs prior 90
+5.8%
Conversion, latest week
0.5%
Market size, estimated
$58Ka year
Peak month
July1.5× the quietest month
Top search term
embroidered purse54K searches a year

02 · Price

A sale here is worth $32.15.

Listings sell for $32.15 on average, from $10.21 to $139.49. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $32.15 that is $0 to $3K a year per listing.

Average price
$32.15inside the $15 to $100 sweet spot
Price range
$10.21–$139.49
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
8.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.4% of listings are out of stock. The average listing ranks #865 within Crossbody Bags. It carries 3,258 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
4.4%
Average rank
#865in Crossbody Bags
Average rating
4.38 starsAmazon United States average 4.42 stars
Average reviews
3,258per listing
Listings tracked
80

04 · Newcomers

7 of last year's 14 launches cleared the first-year sales bar.

14 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
14
Successful launches
7Amazon's first-year sales bar
Average brand age
32 months

Products

Top Summer Crossbody Purses for Women 2023 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 27% of clicks. An open shelf where new products get seen.

Brands

31 rising

Sellers

67

Top-5 brand share

80%

Top 20: 96%

Top-5 click share

27%

Top 20: 59%

Open market

18%

  • Brand 165%
  • Brand 26%
  • Brand 33%
  • Brand 43%
  • Brand 53%
  • Brand 62%

Demand

Summer Crossbody Purses for Women 2023 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Summer Crossbody Purses for Women 2023 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • embroidered purse54K/yr
  • multisac purses for women56K/yr
  • multi sac purses for women31K/yr
  • multisac crossbody purses for women29K/yr
  • multisac26K/yr
  • floral crossbody bag18K/yr
  • multisac purse22K/yr
  • floral crossbody purse10K/yr
  • multi sac crossbody purses for women15K/yr
  • floral crossbody bags for women12K/yr

Reviews and returns

What reviews say buyers love and hate about Summer Crossbody Purses for Women 2023

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Size-Overall”
21%of negative reviews mention “Size-Overall”
8.2%of orders come back
“too short for me”
A buyer, on “Size-Overall”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Summer Crossbody Purses for Women 2023 questions

Answered from the same tracked data.