Suede Jacket Men
FailAn estimated 17.7% of orders come back, so Suede Jacket Men is a Fail.
- Flapen Score
- 40 / 100Ranks 12,044 of 16,930 Clothing, Shoes & Jewelry niches · −5 vs the category median of 4540
- Market size
- $34K/yr333K searches / yr
- 90-day growth
- -42.1%search demand this quarter
- Competition
- 28%top-5 click share · 31 brands · 33 sellers
Flapen Score
Suede Jacket Men against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Suede Jacket Men is stronger. Inside it, weaker.
Market
The Suede Jacket Men market on Amazon at a glance
Shoppers on Amazon United States searched for Suede Jacket Men 333K times last year and spent an estimated $34K. The top 5 brands take 48% of clicks. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 40 out of 100, a Fail.
01 · Demand
An estimated 0.1% of those searches ended in a purchase.
Shoppers searched for this 333K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -42.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $34K a year.
- Searches, last 12 months
- 333K
- Growth, 90 days vs prior 90
- -42.1%
- Conversion, latest week
- 0.1%
- Market size, estimated
- $34Ka year
- Peak month
- November4.8× the quietest month
- Top search term
- suede jacket men92K searches a year
02 · Price
A sale here is worth $91.48.
Listings sell for $91.48 on average, from $23.11 to $304.99. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $91.48 that is $0 to $9K a year per listing.
- Average price
- $91.48inside the $15 to $100 sweet spot
- Price range
- $23.11–$304.99
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$9K
- Returns
- 17.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
84% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 12.7% of listings are out of stock. The average listing ranks #12,368 within Jackets & Coats. It carries 691 reviews at 4.27 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 84%
- Prime listings
- 79%
- Out of stock, average day
- 12.7%
- Average rank
- #12,368in Jackets & Coats
- Average rating
- 4.27 starsAmazon United States average 4.42 stars
- Average reviews
- 691per listing
- Listings tracked
- 75
04 · Newcomers
0 of last year's 21 launches cleared the first-year sales bar.
21 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 21
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Suede Jacket Men products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 28% of clicks. An open shelf where new products get seen.
Brands
31 falling
Sellers
33
Top-5 brand share
48%
Top 20: 94%
Top-5 click share
28%
Top 20: 62%
Open market
45%
- Brand 114%
- Brand 213%
- Brand 39%
- Brand 47%
- Brand 56%
- Brand 66%
Demand
Suede Jacket Men search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 4.8×
Search terms
Top Suede Jacket Men search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- suede jacket men92K/yr
- mens suede jacket78K/yr
- suede trucker jacket8K/yr
- suede trucker jacket men12K/yr
- mens suede jackets12K/yr
- suede bomber jacket men18K/yr
- brown suede jacket men12K/yr
- suede leather jacket men11K/yr
- men suede jacket12K/yr
- suede mens jacket12K/yr
Reviews and returns
What reviews say buyers love and hate about Suede Jacket Men
We read the reviews and the return reasons for every product selling here.
“it doesn't fit”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
23 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Suede Jacket Men questions
Answered from the same tracked data.