Is striped sweater profitable to sell on Amazon United States?

The niche generates $53K/yr across 61 tracked products. 1 of 10 products launched in the last 360 days are still selling. 90-day search growth is -54.7%. Flapen's verdict: Skip it (36/100).

How competitive is the striped sweater niche?

24 brands and 28 sellers compete. The top 5 products take 31% of clicks and top 5 brands hold 75% of demand.

What do buyers complain about in striped sweater?

Top complaints mined from reviews: Size-Overall, Quality-Overall, Material Quality. The return rate is 14.1% — above our launch gate.

When does demand for striped sweater peak?

Demand peaks in Jan–Oct–Nov–Dec; the busiest month runs 5.3× the quietest.

What does it cost to enter the striped sweater niche?

Listings span $7.66–$63.32; the average listing price is $21.73 (sweet spot $15–$100). The average incumbent carries 5,199 reviews — the moat a new listing must climb.

striped sweater

Skip it

Soft demand (-54.7% this quarter) — this niche doesn't clear our bar today.

Avg price

Great$21.73

avg listing price — sweet spot $15–$100

Competition

Great31%

top-5 click share — an open shelf

Price range

Great$7.66–$63.32

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Brand share

Okay75%

top-5 brand share — brands hold most of the demand

Review moat

Bad5,198.98

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$53K

$53K/yr · 541K searches

Conversion

Bad0.4%

search→purchase rate — share of searches ending in a sale

Growth

Bad-54.7%

90-day search growth — must beat 0% to launch

Returns

Bad14.1%

return rate — above 5% kills the launch gate

Signals High Returns

According to Flapen's Amazon United States niche tracking, striped sweater is a $53K/yr Amazon United States market (541K searches/yr). The top 5 brands hold 75% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 36/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

striped sweater market data

Units sold / yr: 2K–3K; avg 0–100/product
Revenue / yr: $43K–$54K; units × avg price
Conversion rate: 0.4%
Avg BSR: #303
Page quality: 0%
Prime: 98%
Sponsored: 93%
Out of stock: 5.2%
Avg brand age: 27 months
Avg seller age: 170 days

Competition & brand share

Clicks spread well past the top 5 (31% combined) — an open shelf where new products get seen.

Brands

24 rising

Sellers

Top-5 brand share

75%

Top 20: 97%

Top-5 click share

31%

Top 20: 63%

Open market

22%

UEU22%
Amazon Essentials21%
BTFBM14%
PRETTYGARDEN9%
ANRABESS9%
Fyralis3%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -54.7% search growth over the last 90 days.

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 5.3×

Open Trend

Top striped sweater search terms

striped sweatshirt73K/yr -34.2%0.2% conv.
nautical sweaters for women20K/yr +33.9%0.1% conv.
black and white striped sweater66K/yr -64.5%0.2% conv.
striped sweatshirt women50K/yr -55.7%0.3% conv.
striped crewneck22K/yr -21.8%0.3% conv.
navy and white striped sweater20K/yr -30.9%0.3% conv.
blue and white striped sweater25K/yr -44.6%0.1% conv.
red and white striped sweater54K/yr -58.6%0.0% conv.
womens striped sweatshirt22K/yr -59.2%0.2% conv.
pink striped sweater45K/yr -82.9%0.0% conv.

All search terms

Top striped sweater products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

BTFBM Sweatshirt For Women 2026 Fall Crewneck Long Sleeve Oversized Striped Pullover Tops Y2K Clothes Workout Shirt(Blue Beige White Small)

BTFBM$24.724.4★1,914 rev

ANRABESS Womens Striped Oversized Sweatshirts Crew Neck Long Sleeve Shirts Soft Color Block Pullover Top Fashion Clothing Pink Green Small

ANRABESS$17.784.5★3,863 rev

UEU Oversized Striped Sweatshirts for Women Long Sleeve Crewneck Workout Pullover Tops Orange Pink Striped Medium

UEU$22.494.6★2,524 rev

PRETTYGARDEN Womens Striped Oversized Sweatshirt Color Block Crew Neck Long Sleeve Casual Loose Pullover Top Y2K Clothes (Blue Beige Medium)

PRETTYGARDEN$24.534.4★1,181 rev

UEU Women Striped Oversized Sweatshirt Color Block Crewneck Long Sleeve Casual Pullover Shirt Black Coffee Medium

UEU$22.364.6★130 rev

Newest

by launch date

Sailboat Jacquard Knit Cardigan for Women - Fashion Turn Down Collar Spring Sweater Street Chic Open Front Knitted Top (Navy Medium)

Generic$63.323 rev

6mo ago

Fisoew Womens Oversized Sweatshirt Waffle Knit Striped Long Sleeve Crewneck Casual Loose Pullover Tunic Tops Blue

Fisoew$24.74622 rev

1y ago

UEU Womens Crewneck Sweatshirts Oversized Pullover Sweaters Trendy Top Y2K Preppy Clothes Pink Purple Striped XX-Large

UEU$23.832,524 rev

1y ago

UEU Women Striped Oversized Sweatshirt Color Block Crewneck Long Sleeve Casual Pullover Shirt Black Coffee Medium

UEU$22.36130 rev

1y ago

UEU Womens Oversized Crewneck Sweatshirt Striped Long Sleeve Pullovers Green Medium

UEU$23.322,524 rev

1y ago

What buyers say about striped sweater

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall17%

“fit is flattering”

Comfort-Overall16%

“So comfortable”

Color13%

“Vibrant color”

Quality-Overall9%

“Quality made shirt”

Warmth5%

“also keeps you warm”

Weight Light4%

“Fun lightweight sweatshirt”

Soft Feel4%

“Super soft and cozy fit”

Material Quality3%

“The material is soft”

Value For Money3%

“Worth the price”

Advertised Vs Actual Product2%

“As advertised”

What buyers complain about

Size-Overall31%

“Did not like the fit”

Quality-Overall6%

“Not well made”

Material Quality5%

“material was not good”

Thickness3%

“It's thick”

Stretchability/Expandability/Elasticity3%

“And it had no stretch to it”

Shape/Style3%

“This sweater seemed to lose its shape after one wear”

Shrinkage Resistance2%

“the Shirt has shrunk”

Advertised Vs Actual Product2%

“Not as pictured”

Design-Overall2%

“Poorly made”

Color2%

“The sweater is not navy”

Top return reasons

Size-Overall54%

Color7%

Material Quality6%

Sleeve Fit4%

Length4%

Waist Fit3%

Chest Fit3%

Shape/Style2%

Advertised Vs Actual Product2%

Thin2%

Common questions

Is striped sweater profitable to sell on Amazon United States?: The niche generates $53K/yr across 61 tracked products. 1 of 10 products launched in the last 360 days are still selling. 90-day search growth is -54.7%. Flapen's verdict: Skip it (36/100).
How competitive is the striped sweater niche?: 24 brands and 28 sellers compete. The top 5 products take 31% of clicks and top 5 brands hold 75% of demand.
What do buyers complain about in striped sweater?: Top complaints mined from reviews: Size-Overall, Quality-Overall, Material Quality. The return rate is 14.1% — above our launch gate.
When does demand for striped sweater peak?: Demand peaks in Jan–Oct–Nov–Dec; the busiest month runs 5.3× the quietest.
What does it cost to enter the striped sweater niche?: Listings span $7.66–$63.32; the average listing price is $21.73 (sweet spot $15–$100). The average incumbent carries 5,199 reviews — the moat a new listing must climb.

striped sweater

striped sweater market data

Competition & brand share

Demand & seasonality

Top striped sweater search terms

Top striped sweater products on Amazon

Top sellers

Newest

Trending

What buyers say about striped sweater

What buyers love

What buyers complain about

Top return reasons

Common questions

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