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29

striker ice fishing jacket

Skip it

A small market ($0/yr) — this niche doesn't clear our bar today.

Market size 0Growth 0Conversion 0Competition 84Returns 23Price range 16Avg price 65Brand share 20Review moat 90Quality gap 35

Review moat

Great197.82

avg incumbent reviews — the moat a new listing must climb

Competition

Great31%

top-5 click share — an open shelf

Avg price

Good$131.43

avg listing price — sweet spot $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Returns

Bad5.5%

return rate — above 5% kills the launch gate

Brand share

Bad92%

top-5 brand share — brand-locked demand

Price range

Bad$30.91–$449.99

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Bad$0

$0/yr · 48K searches

Growth

Bad-88.7%

90-day search growth — must beat 0% to launch

Conversion

Bad0.0%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, striker ice fishing jacket is a $0/yr Amazon United States market (48K searches/yr). The top 5 brands hold 92% of demand. Verdict: Skip it — 29/100.

Data updated Jul 20, 2026 · scored weekly · How we score niches

striker ice fishing jacket market data

Units sold / yr
100–250
avg 0–100/product
Revenue / yr
$13K–$33K
units × avg price
Conversion rate
0.0%
Avg BSR
#6,325
Page quality
0%
Prime
71%
Sponsored
47%
Out of stock
42.7%
Avg brand age
57 months
Avg seller age
184 days

Competition & brand share

Clicks spread well past the top 5 (31% combined) — an open shelf where new products get seen.

Brands

9 rising

Sellers

38

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

31%

Top 20: 77%

Open market

5%

  • Striker48%
  • Grundéns14%
  • Eskimo13%
  • Piscifun12%
  • Yufawow5%
  • 8 Fans3%
  • Open — no brand owns it (3 brands, 5%)

Demand

Weekly Amazon search volume, last 29 weeks — -88.7% search growth over the last 90 days.
3K2KSpike '26Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26

Top striker ice fishing jacket search terms

  • ice fishing jacket11K/yr
  • striker ice fishing jacket15K/yr
  • striker ice9K/yr
  • ice fishing jacket for men8K/yr
  • ice fishing coat4K/yr
All search terms

Top striker ice fishing jacket products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$04%$06%$08%$01101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about striker ice fishing jacket

What buyers praise and complain about, mined from review topics.

What buyers love

Warmth37%

“the coat kept me warm”

Quality-Overall21%

“VEry well made and VERY adjustable”

Size-Overall15%

“Great fit”

Weather Proof8%

“No wind got through”

Value For Money5%

“The price is affordable”

Material Quality4%

“Material is durable”

Durability3%

“Material is durable”

Adjustability/Rotatability/Reclining2%

“VEry well made and VERY adjustable”

Pockets/Compartments2%

“Lots of pockets for stuff”

Lining Quality1%

“The lining feels like fur which is nice”

What buyers complain about

Durability17%

“the ice packs don't last very long”

Velcro Quality17%

“The first time he used it the Velcro is not working”

Material Quality13%

“Vest feels a little plastic”

Quality-Overall13%

“Terrible quality”

Value For Money10%

“Not worth the money unless you are XL or smaller”

Size-Overall6%

“Not as described does not even fit 2XL. maybe xl”

Functionality-Overall4%

“it doesnt work”

Stitch/Finish/Polish4%

“the seams are literally breaking on the first day of using this one as well”

Zipper Quality4%

“the zipper on the left pocket broke”

Strap/String Quality3%

“Not big enough even with the straps let all the way out”

Top return reasons

Size-Overall56%
Chest Fit6%
Zipper Quality5%
Advertised Vs Actual Product4%
Weight Heavy4%
Shoulder Fit3%
Material Quality3%
Sleeve Fit2%
Length2%
Shape/Style1%

Common questions

Is striker ice fishing jacket profitable to sell on Amazon United States?
The niche generates $0/yr across 34 tracked products. 1 of 6 products launched in the last 360 days are still selling. 90-day search growth is -88.7%. Flapen's verdict: Skip it (29/100).
How competitive is the striker ice fishing jacket niche?
9 brands and 38 sellers compete. The top 5 products take 31% of clicks and top 5 brands hold 92% of demand.
What do buyers complain about in striker ice fishing jacket?
Top complaints mined from reviews: Durability, Velcro Quality, Material Quality. The return rate is 5.5% — above our launch gate.
What does it cost to enter the striker ice fishing jacket niche?
Listings span $30.91–$449.99; the average listing price is $131.43 (sweet spot $15–$100). The average incumbent carries 198 reviews — the moat a new listing must climb.