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Stretch Twill Cropped Wide Leg Pant

Fail

An estimated 26.7% of orders come back, so Stretch Twill Cropped Wide Leg Pant is a Fail.

Flapen Score
24
24 / 100
Ranks 16,569 of 16,930 Clothing, Shoes & Jewelry niches · −21 vs the category median of 45
Market size
$9K/yr236K searches / yr
90-day growth
-48.5%search demand this quarter
Competition
74%top-5 click share · 8 brands · 14 sellers

Flapen Score

Stretch Twill Cropped Wide Leg Pant against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Stretch Twill Cropped Wide Leg Pant is stronger. Inside it, weaker.

24Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Stretch Twill Cropped Wide Leg Pant market on Amazon at a glance

Shoppers on Amazon United States searched for Stretch Twill Cropped Wide Leg Pant 236K times last year and spent an estimated $9K. The top 5 brands take 95% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 24 out of 100, a Fail.

01 · Demand

An estimated 0.1% of those searches ended in a purchase.

Shoppers searched for this 236K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -48.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $9K a year.

Searches, last 12 months
236K
Growth, 90 days vs prior 90
-48.5%
Conversion, latest week
0.1%
Market size, estimated
$9Ka year
Peak month
November5.7× the quietest month
Top search term
spanx jeans106K searches a year

02 · Price

A sale here is worth $55.66.

Listings sell for $55.66 on average, from $15.31 to $113.97. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $55.66 that is $0 to $6K a year per listing.

Average price
$55.66inside the $15 to $100 sweet spot
Price range
$15.31–$113.97
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$6K
Returns
26.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.7% of listings are out of stock. The average listing ranks #1,174 within Jeans. It carries 3,073 reviews at 4.12 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
100%
Out of stock, average day
10.7%
Average rank
#1,174in Jeans
Average rating
4.12 starsAmazon United States average 4.42 stars
Average reviews
3,073per listing
Listings tracked
17

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Stretch Twill Cropped Wide Leg Pant products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.

Brands

8 falling

Sellers

14

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

3%

  • Brand 178%
  • Brand 29%
  • Brand 33%
  • Brand 42%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (2 brands, 3%)

Demand

Stretch Twill Cropped Wide Leg Pant search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 5.7×

Search terms

Top Stretch Twill Cropped Wide Leg Pant search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • spanx jeans106K/yr
  • spanx jeans for women80K/yr
  • spanx wide leg pants for women15K/yr
  • spanx wide leg pants9K/yr
  • womens spanx pants5K/yr
  • spanx pants petite4K/yr
  • spanx black pants5K/yr
  • spanx pant3K/yr
  • spanks pants3K/yr
  • spanx pants for women wide leg4K/yr

Reviews and returns

What reviews say buyers love and hate about Stretch Twill Cropped Wide Leg Pant

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Size-Overall”
23%of negative reviews mention “Size-Overall”
26.7%of orders come back
“Runs a little big”
A buyer, on “Size-Overall”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Stretch Twill Cropped Wide Leg Pant questions

Answered from the same tracked data.