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Strawberry Purse

Maybe

The top 5 brands take only 28% of clicks. But buyers convert on only 1.5% of searches, so Strawberry Purse is a Maybe.

Flapen Score
53
53 / 100
Top 19% of 16,930 Clothing, Shoes & Jewelry niches · +8 vs the category median of 45
Market size
$110K/yr344K searches / yr
90-day growth
+3.0%search demand this quarter
Competition
24%top-5 click share · 72 brands · 97 sellers

Flapen Score

Strawberry Purse against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Strawberry Purse is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Strawberry Purse market on Amazon at a glance

Shoppers on Amazon United States searched for Strawberry Purse 344K times last year and spent an estimated $110K. The top 5 brands take 28% of clicks. Demand peaks in Oct. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 344K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +3.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $110K a year.

Searches, last 12 months
344K
Growth, 90 days vs prior 90
+3.0%
Conversion, latest week
1.5%
Market size, estimated
$110Ka year
Peak month
October2.1× the quietest month
Top search term
strawberry purse149K searches a year

02 · Price

A sale here is worth $21.01.

Listings sell for $21.01 on average, from $4.95 to $197.89. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $21.01 that is $0 to $2K a year per listing.

Average price
$21.01inside the $15 to $100 sweet spot
Price range
$4.95–$197.89
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
3.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

85% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 9.4% of listings are out of stock. The average listing ranks #6,483 within Accessories. It carries 449 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
99%
Out of stock, average day
9.4%
Average rank
#6,483in Accessories
Average rating
4.48 starsAmazon United States average 4.42 stars
Average reviews
449per listing
Listings tracked
89

04 · Newcomers

5 of last year's 34 launches cleared the first-year sales bar.

34 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
34
Successful launches
5Amazon's first-year sales bar
Average brand age
23 months

Products

Top Strawberry Purse products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 24% of clicks. An open shelf where new products get seen.

Brands

72 falling

Sellers

97

Top-5 brand share

28%

Top 20: 65%

Top-5 click share

24%

Top 20: 57%

Open market

67%

  • Brand 18%
  • Brand 26%
  • Brand 35%
  • Brand 45%
  • Brand 55%
  • Brand 65%

Demand

Strawberry Purse search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '24Holiday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct · busiest ÷ quietest = 2.1×

Search terms

Top Strawberry Purse search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • strawberry purse149K/yr
  • strawberry bag90K/yr
  • strawberry shortcake purse58K/yr
  • strawberry bags15K/yr
  • strawberry purse for women11K/yr
  • strawberry crossbody bag9K/yr
  • strawberry purse for girls5K/yr
  • strawberry shortcake purse for women6K/yr

Reviews and returns

What reviews say buyers love and hate about Strawberry Purse

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Quality-Overall”
32%of negative reviews mention “Size-Overall”
3.4%of orders come back
“These bags a small”
A buyer, on “Size-Overall”32% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Strawberry Purse questions

Answered from the same tracked data.