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Strawberry Keychain

Maybe

Prices already span $3.90–$92.31, with room to position. But buyers convert on only 1.4% of searches, so Strawberry Keychain is a Maybe.

Flapen Score
50
50 / 100
Top 30% of 16,930 Clothing, Shoes & Jewelry niches · +5 vs the category median of 45
Market size
$86K/yr577K searches / yr
90-day growth
+2.0%search demand this quarter
Competition
32%top-5 click share · 42 brands · 45 sellers

Flapen Score

Strawberry Keychain against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Strawberry Keychain is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Strawberry Keychain market on Amazon at a glance

Shoppers on Amazon United States searched for Strawberry Keychain 577K times last year and spent an estimated $86K. The top 5 brands take 60% of clicks. Demand peaks in Apr–Jul–Aug. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 1.4% of those searches ended in a purchase.

Shoppers searched for this 577K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +2.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $86K a year.

Searches, last 12 months
577K
Growth, 90 days vs prior 90
+2.0%
Conversion, latest week
1.4%
Market size, estimated
$86Ka year
Peak month
April2.3× the quietest month
Top search term
strawberry keychain140K searches a year

02 · Price

A sale here is worth $10.74.

Listings sell for $10.74 on average, from $3.90 to $92.31. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $10.74 that is $1K to $3K a year per listing.

Average price
$10.74under the $15 to $100 sweet spot
Price range
$3.90–$92.31
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
1.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #6,392 within Keyrings, Keychains & Charms. It carries 457 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
100%
Out of stock, average day
5.3%
Average rank
#6,392in Keyrings, Keychains & Charms
Average rating
4.61 starsAmazon United States average 4.42 stars
Average reviews
457per listing
Listings tracked
63

04 · Newcomers

1 of last year's 24 launches cleared the first-year sales bar.

24 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 19 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
24
Successful launches
1Amazon's first-year sales bar
Average brand age
19 months

Products

Top Strawberry Keychain products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 32% of clicks. An open shelf where new products get seen.

Brands

42 falling

Sellers

45

Top-5 brand share

60%

Top 20: 86%

Top-5 click share

32%

Top 20: 68%

Open market

36%

  • Brand 137%
  • Brand 27%
  • Brand 37%
  • Brand 46%
  • Brand 54%
  • Brand 63%

Demand

Strawberry Keychain search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KPrime Day '25Holiday '25Spike '26JunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Apr, Jul, Aug · busiest ÷ quietest = 2.3×

Search terms

Top Strawberry Keychain search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • strawberry keychain140K/yr
  • strawberry bag charm83K/yr
  • water bottle charms78K/yr
  • strawberry charm46K/yr
  • strawberry shortcake keychain69K/yr
  • strawberry purse charm27K/yr
  • water bottle charm30K/yr
  • strawberry keychain charm15K/yr
  • cup charm14K/yr
  • waterbottle charms12K/yr

Reviews and returns

What reviews say buyers love and hate about Strawberry Keychain

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
36%of negative reviews mention “Size-Overall”
1.7%of orders come back
“Cherry strawberry charm is very small not what I expected”
A buyer, on “Size-Overall”36% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Strawberry Keychain questions

Answered from the same tracked data.