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Strawberry Dress

Fail

Buyers convert on only 0.3% of searches, so Strawberry Dress is a Fail.

Flapen Score
49
49 / 100
Top 33% of 16,930 Clothing, Shoes & Jewelry niches · +4 vs the category median of 45
Market size
$60K/yr610K searches / yr
90-day growth
+37.4%search demand this quarter
Competition
27%top-5 click share · 50 brands · 51 sellers

Flapen Score

Strawberry Dress against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Strawberry Dress is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Strawberry Dress market on Amazon at a glance

Shoppers on Amazon United States searched for Strawberry Dress 610K times last year and spent an estimated $60K. The top 5 brands take 51% of clicks. Demand peaks in Mar–Apr–May–Jun. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 0.3% of those searches ended in a purchase.

Shoppers searched for this 610K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +37.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $60K a year.

Searches, last 12 months
610K
Growth, 90 days vs prior 90
+37.4%
Conversion, latest week
0.3%
Market size, estimated
$60Ka year
Peak month
April5.4× the quietest month
Top search term
strawberry dress195K searches a year

02 · Price

A sale here is worth $35.11.

Listings sell for $35.11 on average, from $8.50 to $395.60. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $35.11 that is $0 to $4K a year per listing.

Average price
$35.11inside the $15 to $100 sweet spot
Price range
$8.50–$395.60
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
7.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 4.2% of listings are out of stock. The average listing ranks #7,704 within Dresses. It carries 841 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
99%
Out of stock, average day
4.2%
Average rank
#7,704in Dresses
Average rating
4.47 starsAmazon United States average 4.42 stars
Average reviews
841per listing
Listings tracked
87

04 · Newcomers

7 of last year's 34 launches cleared the first-year sales bar.

34 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
34
Successful launches
7Amazon's first-year sales bar
Average brand age
28 months

Products

Top Strawberry Dress products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 27% of clicks. An open shelf where new products get seen.

Brands

50 falling

Sellers

51

Top-5 brand share

51%

Top 20: 81%

Top-5 click share

27%

Top 20: 57%

Open market

46%

  • Brand 117%
  • Brand 215%
  • Brand 38%
  • Brand 47%
  • Brand 54%
  • Brand 63%

Demand

Strawberry Dress search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '25Spike '26JunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 5.4×

Search terms

Top Strawberry Dress search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • strawberry dress195K/yr
  • strawberry dress woman101K/yr
  • strawberry dress women42K/yr
  • strawberry shortcake dress63K/yr
  • strawberry dress girls31K/yr
  • womens strawberry dress26K/yr
  • strawberry dress toddler18K/yr
  • plus size strawberry dress14K/yr
  • girls strawberry dress14K/yr
  • strawberry dress for women11K/yr

Reviews and returns

What reviews say buyers love and hate about Strawberry Dress

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Size-Overall”
27%of negative reviews mention “Size-Overall”
7.0%of orders come back
“This shirt runs small”
A buyer, on “Size-Overall”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Strawberry Dress questions

Answered from the same tracked data.