Is strawberry costume profitable to sell on Amazon United States?

The niche generates $149K/yr across 18 tracked products. 1 of 5 products launched in the last 360 days are still selling. 90-day search growth is +10.6%. Flapen's verdict: Skip it (48/100).

How competitive is the strawberry costume niche?

16 brands and 26 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 63% of demand.

What do buyers complain about in strawberry costume?

Top complaints mined from reviews: Size-Overall, Allergies, Thickness. The return rate is 5.9% — above our launch gate.

When does demand for strawberry costume peak?

Demand peaks in Sep–Oct; the busiest month runs 58.7× the quietest.

What does it cost to enter the strawberry costume niche?

Listings span $12.38–$49.79; the average listing price is $25.89 (sweet spot $15–$100). The average incumbent carries 170 reviews — the moat a new listing must climb.

strawberry costume

Skip it

High returns (5.9%) — this niche doesn't clear our bar today.

Avg price

Incredible$25.89

avg listing price — sweet spot $15–$100

Review moat

Great169.67

avg incumbent reviews — the moat a new listing must climb

Price range

Great$12.38–$49.79

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good63%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Competition

Okay60%

top-5 click share — leaders hold, buyers still browse

Growth

Okay+10.6%

90-day search growth — must beat 0% to launch

Market size

Okay$149K

$149K/yr · 275K searches

Conversion

Okay2.1%

search→purchase rate — share of searches ending in a sale

Returns

Bad5.9%

return rate — above 5% kills the launch gate

Signals Low Review Barrier High Returns

According to Flapen's Amazon United States niche tracking, strawberry costume is a $149K/yr Amazon United States market (275K searches/yr). The top 5 brands hold 63% of demand. Demand peaks in Sep–Oct. Verdict: Skip it — 48/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

strawberry costume market data

Units sold / yr: 4K–5K; avg 0–100/product
Revenue / yr: $104K–$129K; units × avg price
Conversion rate: 2.1%
Avg BSR: #13,516
Page quality: 0%
Prime: 94%
Sponsored: 67%
Out of stock: 10.7%
Avg brand age: 31 months
Avg seller age: 196 days

Competition & brand share

The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.

Brands

16 falling

Sellers

Top-5 brand share

63%

Top 20: 100%

Top-5 click share

60%

Top 20: 100%

Open market

31%

Magrank30%
JOVAKIT11%
Supodon10%
Amakos7%
Seasons6%
mifengda6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +10.6% search growth over the last 90 days.

Peak months: Sep, Oct · busiest ÷ quietest = 58.7×

Open Trend

Top strawberry costume search terms

strawberry costume78K/yr +0.4%1.6% conv.
fruit costume56K/yr +27.7%0.6% conv.
fruit costume adult40K/yr +27.2%0.5% conv.
strawberry costume adult25K/yr +10.2%1.9% conv.
fruit costumes13K/yr +41.7%0.6% conv.
strawberry costume kids12K/yr -42.4%0.7% conv.
adult strawberry costume7K/yr +33.1%2.2% conv.
strawberry costume women8K/yr -6.2%0.6% conv.
fruit costumes for adults6K/yr +72.0%0.6% conv.
adult fruit costume9K/yr -10.1%0.8% conv.

All search terms

Top strawberry costume products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 18 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Magrank Womens Watermelon Poncho Halloween Food Cosplay Fruit Outfits for Ladies

Magrank$28.614.4★35 rev

JOVAKIT Strawberry Shaped Sunglasses for Women Men Vintage New Rimless Sun Glasses Retro Rave Party Halloween Eyeglasses (Gold/Red)

JOVAKIT$12.384.2★87 rev

La moriposa Unisex Halloween Pumpkin Strawberry Moon Costume Dress Set Fruits Costume Suit with Hat

Amakos$15.064.0★363 rev

Seasons Strawberry Costume Fruit Costume Halloween Costumes for Adult One Size

Seasons$28.744.5★14 rev

mifengda 4pcs Halloween Strawberry Costume Women Adult Strawberry Costume Girl Cute Fruit Costumes with Dress Hat Bag and Sock for Halloween Cosplay Dress Up Party

mifengda$15.584.0★18 rev

Newest

by launch date

Eyourlife Inflatable Orange Costume for Adult Blow Up Fruit Cosplay Costume Berry Inflatable Outfit for Women Men Orange Birthday Cosplay Party Dress Up Parade Carnival Suit

Eyourlife$39.173 rev

5mo ago

Mubineo Toddler Baby Girl Summer Clothes Cute Ruffle Shirt Tops Dress Shorts Outfits Set Fruit Blouse Princess Outfit (Red Strawberry 9-12 Months)

Mubineo$13.7769 rev

5mo ago

Jococs Fruit Costume Set Banana Strawberry Apple Cosplay Suit Adults Funny Food Outfit for Party Dress Up

Jococs$29.095 rev

10mo ago

QTLUOYE Women Men Halloween Fruit Slice Costume Funny Fruits Vegetable Outfit with Hat Adults Unisex Cosplay Party (A-Orange One Size)

QTLUOYE$27.821 rev

11mo ago

Magrank Womens Watermelon Poncho Halloween Food Cosplay Fruit Outfits for Ladies

Magrank$28.6135 rev

11mo ago

What buyers say about strawberry costume

What buyers praise and complain about, mined from review topics.

What buyers love

Warmth16%

“It's good to have when your driving it keeps your legs warm”

Soft Feel15%

“Soft and comfy”

Comfort-Overall13%

“Very Comfortable”

Gifting Purpose12%

“Daughter Christmas gift”

Color7%

“Love the colour”

Quality-Overall7%

“No complaints”

Size-Overall7%

“It fits me great”

Ease Of Use4%

“Easy to use”

Advertised Vs Actual Product4%

“Exactly as pictured”

Grip4%

“Best grip hoodie”

What buyers complain about

Size-Overall33%

“A little snug for larger people”

Allergies13%

“Its big & boxy though, & made my skin itch”

Thickness9%

“it's so thin”

Advertised Vs Actual Product6%

“doesn't look ANYTHING like the picture”

Transparency6%

“Not See Through as somebody who gave a review”

Top return reasons

Size-Overall57%

Material Quality9%

Length7%

Quality-Overall5%

Value For Money5%

Advertised Vs Actual Product3%

Design-Overall2%

Neck Fit2%

Width1%

Arm Fit1%

Common questions

Is strawberry costume profitable to sell on Amazon United States?: The niche generates $149K/yr across 18 tracked products. 1 of 5 products launched in the last 360 days are still selling. 90-day search growth is +10.6%. Flapen's verdict: Skip it (48/100).
How competitive is the strawberry costume niche?: 16 brands and 26 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 63% of demand.
What do buyers complain about in strawberry costume?: Top complaints mined from reviews: Size-Overall, Allergies, Thickness. The return rate is 5.9% — above our launch gate.
When does demand for strawberry costume peak?: Demand peaks in Sep–Oct; the busiest month runs 58.7× the quietest.
What does it cost to enter the strawberry costume niche?: Listings span $12.38–$49.79; the average listing price is $25.89 (sweet spot $15–$100). The average incumbent carries 170 reviews — the moat a new listing must climb.