Straw Bucket Hat

Shoppers searched for this 91K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved +147.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $67K a year.

Searches, last 12 months

91K

Growth, 90 days vs prior 90

+147.6%

Conversion, latest week

1.8%

Market size, estimated

$67Ka year

Peak month

May10.1× the quietest month

Top search term

raffia bucket hat35K searches a year

Listings sell for $41.57 on average, from $10.51 to $229.99. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $41.57 that is $0 to $4K a year per listing.

Average price

$41.57inside the $15 to $100 sweet spot

Price range

$10.51–$229.99

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

8.1%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 1.2% of listings are out of stock. The average listing ranks #365 within Bucket Hats. It carries 570 reviews at 4.05 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

93%

Out of stock, average day

1.2%

Average rank

#365in Bucket Hats

Average rating

4.05 starsAmazon United States average 4.42 stars

Average reviews

570per listing

Listings tracked

43

16 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

16

Successful launches

9Amazon's first-year sales bar

Average brand age

34 months