Skip to content

Straight Pants

Fail

An estimated 20.9% of orders come back, so Straight Pants is a Fail.

Flapen Score
38
38 / 100
Ranks 13,195 of 16,930 Clothing, Shoes & Jewelry niches · −7 vs the category median of 45
Market size
$10K/yr285K searches / yr
90-day growth
-21.6%search demand this quarter
Competition
27%top-5 click share · 20 brands · 134 sellers

Flapen Score

Straight Pants against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Straight Pants is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Straight Pants market on Amazon at a glance

Shoppers on Amazon United States searched for Straight Pants 285K times last year and spent an estimated $10K. The top 5 brands take 85% of clicks. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 0.1% of those searches ended in a purchase.

Shoppers searched for this 285K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -21.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $10K a year.

Searches, last 12 months
285K
Growth, 90 days vs prior 90
-21.6%
Conversion, latest week
0.1%
Market size, estimated
$10Ka year
Top search term
lee dress pants for women62K searches a year

02 · Price

A sale here is worth $25.42.

Listings sell for $25.42 on average, from $13.69 to $50.26. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $25.42 that is $0 to $3K a year per listing.

Average price
$25.42inside the $15 to $100 sweet spot
Price range
$13.69–$50.26
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
20.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #158 within Pants. It carries 12,224 reviews at 4.22 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#158in Pants
Average rating
4.22 starsAmazon United States average 4.42 stars
Average reviews
12,224per listing
Listings tracked
72

04 · Newcomers

20 of last year's 21 launches cleared the first-year sales bar.

21 products launched here in the last 12 months. 20 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
21
Successful launches
20Amazon's first-year sales bar
Average brand age
34 months

Products

Top Straight Pants products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 27% of clicks. An open shelf where new products get seen.

Brands

20 rising

Sellers

134

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

27%

Top 20: 54%

Open market

13%

  • Brand 159%
  • Brand 212%
  • Brand 39%
  • Brand 43%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (14 brands, 13%)

Demand

Straight Pants search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '26NovDecJanFebMarAprMayJun

Peak months: Nov · busiest ÷ quietest = 1.7× · 8 of 12 months tracked

Search terms

Top Straight Pants search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lee dress pants for women62K/yr
  • lee work pants women28K/yr
  • lee trousers for women22K/yr
  • cotton straight leg pants for women10K/yr
  • straight-leg ankle dress pants women11K/yr
  • black straight leg pants12K/yr
  • lee flex motion pants for women12K/yr
  • lee black pants for women11K/yr
  • straight pants12K/yr
  • lee wrinkle free relaxed fit womens pants9K/yr

Reviews and returns

What reviews say buyers love and hate about Straight Pants

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Size-Overall”
31%of negative reviews mention “Size-Overall”
20.9%of orders come back
“Too long”
A buyer, on “Size-Overall”31% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Straight Pants questions

Answered from the same tracked data.