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Storefront

Fail

Shoppers spend an estimated $0 a year here, so Storefront is a Fail.

Flapen Score
34
34 / 100
Ranks 14,892 of 16,930 Clothing, Shoes & Jewelry niches · −11 vs the category median of 45
Market size
$0/yr308K searches / yr
90-day growth
-16.5%search demand this quarter
Competition
55%top-5 click share · 20 brands · 24 sellers

Flapen Score

Storefront against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Storefront is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Storefront market on Amazon at a glance

Shoppers on Amazon United States searched for Storefront 308K times last year and spent an estimated $0. The top 5 brands take 64% of clicks. Flapen scores it 34 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 308K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -16.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
308K
Growth, 90 days vs prior 90
-16.5%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Peak month
July1.5× the quietest month
Top search term
storefront232K searches a year

02 · Price

A sale here is worth $16.59.

Listings sell for $16.59 on average, from $7.95 to $29.42. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $16.59 that is $0 to $2K a year per listing.

Average price
$16.59inside the $15 to $100 sweet spot
Price range
$7.95–$29.42
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
100–250
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
6.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #287 within Jumpsuits, Rompers & Overalls. It carries 5,954 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
100%
Out of stock, average day
1.1%
Average rank
#287in Jumpsuits, Rompers & Overalls
Average rating
4.36 starsAmazon United States average 4.42 stars
Average reviews
5,954per listing
Listings tracked
25

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
33 months

Products

Top Storefront products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

Brands

20 falling

Sellers

24

Top-5 brand share

64%

Top 20: 100%

Top-5 click share

55%

Top 20: 92%

Open market

32%

  • Brand 137%
  • Brand 212%
  • Brand 36%
  • Brand 45%
  • Brand 54%
  • Brand 64%

Demand

Storefront search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KPrime Day '24Spike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Storefront search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • storefront232K/yr
  • influencer storefronts on amazon30K/yr
  • influencer picks19K/yr
  • madison lecroy amazon storefront17K/yr
  • amazon storefronts6K/yr
  • sydney adams storefront3K/yr

Reviews and returns

What reviews say buyers love and hate about Storefront

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Size-Overall”
21%of negative reviews mention “Size-Overall”
6.7%of orders come back
“Too long”
A buyer, on “Size-Overall”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Storefront questions

Answered from the same tracked data.