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Stone Cold Steve Austin T-shirts

Fail

Buyers convert on only 0.9% of searches, so Stone Cold Steve Austin T-shirts is a Fail.

Flapen Score
43
43 / 100
Ranks 9,936 of 16,930 Clothing, Shoes & Jewelry niches · −2 vs the category median of 45
Market size
$80K/yr311K searches / yr
90-day growth
-1.1%search demand this quarter
Competition
37%top-5 click share · 15 brands · 151 sellers

Flapen Score

Stone Cold Steve Austin T-shirts against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Stone Cold Steve Austin T-shirts is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Stone Cold Steve Austin T-shirts market on Amazon at a glance

Shoppers on Amazon United States searched for Stone Cold Steve Austin T-shirts 311K times last year and spent an estimated $80K. The top 5 brands take 91% of clicks. Demand peaks in Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 311K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -1.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $80K a year.

Searches, last 12 months
311K
Growth, 90 days vs prior 90
-1.1%
Conversion, latest week
0.9%
Market size, estimated
$80Ka year
Peak month
December3.1× the quietest month
Top search term
stone cold steve austin shirt78K searches a year

02 · Price

A sale here is worth $28.17.

Listings sell for $28.17 on average, from $14.64 to $51.88. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $28.17 that is $0 to $3K a year per listing.

Average price
$28.17inside the $15 to $100 sweet spot
Price range
$14.64–$51.88
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
8.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

76% of listings pay for placement with sponsored ads. 43% ship with Prime. On an average day, 11.6% of listings are out of stock. The average listing ranks #105,475 within T-Shirts. It carries 575 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
43%
Out of stock, average day
11.6%
Average rank
#105,475in T-Shirts
Average rating
4.31 starsAmazon United States average 4.42 stars
Average reviews
575per listing
Listings tracked
49

04 · Newcomers

4 of last year's 31 launches cleared the first-year sales bar.

31 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
31
Successful launches
4Amazon's first-year sales bar
Average brand age
42 months

Products

Top Stone Cold Steve Austin T-shirts products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 37% of clicks. An open shelf where new products get seen.

Brands

15 rising

Sellers

151

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

37%

Top 20: 79%

Open market

6%

  • Brand 151%
  • Brand 217%
  • Brand 38%
  • Brand 47%
  • Brand 57%
  • Brand 63%
  • Open — no brand owns it (9 brands, 6%)

Demand

Stone Cold Steve Austin T-shirts search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 3.1×

Search terms

Top Stone Cold Steve Austin T-shirts search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • stone cold steve austin shirt78K/yr
  • stone cold steve austin action figure66K/yr
  • stone cold steve austin72K/yr
  • steve austin13K/yr
  • stone cold shirt11K/yr
  • wwe stone cold steve austin action figure4K/yr
  • stone cold action figure7K/yr
  • wwe action figures stone cold5K/yr
  • wwe stone cold action figure6K/yr
  • steve austin action figure4K/yr

Reviews and returns

What reviews say buyers love and hate about Stone Cold Steve Austin T-shirts

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Size-Overall”
21%of negative reviews mention “Size-Overall”
8.4%of orders come back
“The shirt fits small”
A buyer, on “Size-Overall”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Stone Cold Steve Austin T-shirts questions

Answered from the same tracked data.