Stitch Purse

Shoppers searched for this 717K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -12.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $273K a year.

Searches, last 12 months

717K

Growth, 90 days vs prior 90

-12.0%

Conversion, latest week

1.3%

Market size, estimated

$273Ka year

Peak month

December2.8× the quietest month

Top search term

stitch purse171K searches a year

Listings sell for $28.44 on average, from $8.94 to $247.86. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At $28.44 that is $3K to $7K a year per listing.

Average price

$28.44inside the $15 to $100 sweet spot

Price range

$8.94–$247.86

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

100–250

Revenue per listing a year

$3K–$7K

Returns

4.5%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.6% of listings are out of stock. The average listing ranks #1,216 within Handbags & Shoulder Bags. It carries 835 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

8.6%

Average rank

#1,216in Handbags & Shoulder Bags

Average rating

4.56 starsAmazon United States average 4.42 stars

Average reviews

835per listing

Listings tracked

68

27 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

27

Successful launches

7Amazon's first-year sales bar

Average brand age

31 months