Sterling Silver Stud Earrings

Shoppers searched for this 188K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved -3.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $87K a year.

Searches, last 12 months

188K

Growth, 90 days vs prior 90

-3.7%

Conversion, latest week

3.2%

Market size, estimated

$87Ka year

Peak month

December2.1× the quietest month

Top search term

925 sterling silver stud earrings21K searches a year

Listings sell for $14.61 on average, from $7.24 to $50.04. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $14.61 that is $0 to $1K a year per listing.

Average price

$14.61under the $15 to $100 sweet spot

Price range

$7.24–$50.04

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

1.9%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #92 within Earrings. It carries 3,691 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

100%

Out of stock, average day

3.3%

Average rank

#92in Earrings

Average rating

4.42 starsAmazon United States average 4.42 stars

Average reviews

3,691per listing

Listings tracked

29

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

40 months