Is steampunk jacket profitable to sell on Amazon United States?

The niche generates $32K/yr across 135 tracked products. 1 of 27 products launched in the last 360 days are still selling. 90-day search growth is -21.7%. Flapen's verdict: Skip it (46/100).

How competitive is the steampunk jacket niche?

59 brands and 76 sellers compete. The top 5 products take 19% of clicks and top 5 brands hold 40% of demand.

What do buyers complain about in steampunk jacket?

Top complaints mined from reviews: Size-Overall, Material Quality, Quality-Overall. The return rate is 18.4% — above our launch gate.

When does demand for steampunk jacket peak?

Demand peaks in Sep–Oct–Nov; the busiest month runs 7.6× the quietest.

What does it cost to enter the steampunk jacket niche?

Listings span $14.49–$165.55; the average listing price is $48.53 (sweet spot $15–$100). The average incumbent carries 699 reviews — the moat a new listing must climb.

steampunk jacket

Skip it

High returns (18.4%) — this niche doesn't clear our bar today.

Competition

Incredible19%

top-5 click share — an open shelf

Brand share

Incredible40%

top-5 brand share — no brand owns this niche

Avg price

Great$48.53

avg listing price — sweet spot $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Review moat

Good698.59

avg incumbent reviews — the moat a new listing must climb

Price range

Good$14.49–$165.55

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Bad-21.7%

90-day search growth — must beat 0% to launch

Market size

Bad$32K

$32K/yr · 413K searches

Conversion

Bad0.2%

search→purchase rate — share of searches ending in a sale

Returns

Bad18.4%

return rate — above 5% kills the launch gate

Signals No Dominant Brand High Returns

According to Flapen's Amazon United States niche tracking, steampunk jacket is a $32K/yr Amazon United States market (413K searches/yr). The top 5 brands hold 40% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 46/100.

Data updated Jul 17, 2026 · scored weekly · How we score niches

steampunk jacket market data

Units sold / yr: 1K–2K; avg 0–100/product
Revenue / yr: $61K–$73K; units × avg price
Conversion rate: 0.2%
Avg BSR: #11,744
Page quality: 0%
Prime: 96%
Sponsored: 84%
Out of stock: 5.6%
Avg brand age: 45 months
Avg seller age: 184 days

Competition & brand share

Clicks spread well past the top 5 (19% combined) — an open shelf where new products get seen.

Brands

59 falling

Sellers

Top-5 brand share

40%

Top 20: 79%

Top-5 click share

19%

Top 20: 44%

Open market

55%

Crubelon12%
DZMDIP8%
MOFOVELY7%
Apocrypha6%
Catheive6%
MOGU5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -21.7% search growth over the last 90 days.

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 7.6×

Open Trend

Top steampunk jacket search terms

tailcoat64K/yr -13.1%0.1% conv.
steampunk jacket43K/yr -18.5%0.1% conv.
mens tailcoat24K/yr -25.7%0.1% conv.
frock coat19K/yr +4.7%0.1% conv.
frock coat men19K/yr -18.4%0.1% conv.
tailcoat men23K/yr -26.7%0.3% conv.
steampunk coat29K/yr -22.6%0.0% conv.
tail coat15K/yr -23.2%0.1% conv.
gothic jacket men15K/yr -22.5%0.0% conv.
victorian coat20K/yr -36.4%0.1% conv.

All search terms

Top steampunk jacket products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

DZMDIP Mens Steampunk Pirate Tailcoat Jacket Gothic Victorian Tailcoat Renaissance Vintage Coat Halloween Costume(Small Black)

DZMDIP$18.094.5★39 rev

Mens Black Vintage Tailcoat Jacket Fancy Cool Cosplay Costume Robe

GOLDSTITCH$26.514.3★1,510 rev

Crubelon Men Steampunk Tailcoat Jacket Gothic Medieval Victorian Frock Coat (Black Small)

Crubelon$51.574.4★301 rev

MOGU Mens Black Tuxedo with Tails Slim Fit Dress Jacket Coat for Men Casual Wedding Size 3XL Regular

MOGU$60.324.5★31 rev

MOFOVELY Mens Medieval Steampunk Tailcoat Jacket Victorian Pirate Coat Renaissance Tailcoat Jacket Costume(S Black)

MOFOVELY$39.224.4★164 rev

Newest

by launch date

Mens Vintage Tailcoat Jacket Medieval Steampunk Frock Coat Gothic Victorian Tuxedo Jacket Halloween Costume (Black X-Large)

Ocpiley$48.814 rev

7mo ago

DZMDIP Mens Steampunk Pirate Tailcoat Jacket Gothic Victorian Tailcoat Renaissance Vintage Coat Halloween Costume(Small Black)

DZMDIP$18.0939 rev

8mo ago

DZMDIP Mens Steampunk Pirate Tailcoat Jacket Gothic Victorian Tailcoat Renaissance Vintage Coat Halloween Costume(Medium Black)

DZMDIP$18.2339 rev

8mo ago

Mens Vintage Steampunk Jacket Medieval Renaissance Gothic Victorian Tailcoat Pirate Costume Coat for Halloween Cosplay Party Wedding (Black M)

GFNWERTD$32.5623 rev

10mo ago

Men Pirate Coat Jacket Costume Medieval Steampunk Vintage Frock Tailcoat Halloween Pirate Cosplay (Brown XXX-Large)

DTHDTH$45.8684 rev

10mo ago

What buyers say about steampunk jacket

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall30%

“Good quality”

Size-Overall25%

“Fit great”

Value For Money6%

“Good value”

Material Quality6%

“Lightweight material”

Shape/Style4%

“Stylish, dramatic, and perfect for cosplay or bold fashion”

Stitch/Finish/Polish3%

“The attention to detail on the stitching is excellent as well”

Warmth2%

“This coat is warm, comfortable, and well cut”

Durability2%

“Its pretty durable”

Advertised Vs Actual Product2%

“Just about what I expected”

Comfort-Overall2%

“comfortable”

What buyers complain about

Size-Overall28%

“sleeves were extremely short”

Material Quality5%

“it does feel like polyester”

Quality-Overall4%

“TERRIBLE”

Value For Money3%

“Cheaper than it looks”

Thickness3%

“its a little thin”

Product Condition3%

“The suit was used and dirty”

Smell2%

“It also had a very strange odor before I could even try it on I had to take it to the cleaners waiting to see the results to see if everything comes off the coat”

Chest Fit2%

“doesnt fit great if your chest is not a small build”

Touch/Button Controls2%

“The button scares me a bit”

Fastener Quality2%

“The first time I put the pants on the closure clasp came off”

Top return reasons

Size-Overall53%

Shoulder Fit6%

Sleeve Fit6%

Chest Fit5%

Material Quality5%

Length4%

Waist Fit4%

Advertised Vs Actual Product3%

Arm Fit2%

Quality-Overall2%

Common questions

Is steampunk jacket profitable to sell on Amazon United States?: The niche generates $32K/yr across 135 tracked products. 1 of 27 products launched in the last 360 days are still selling. 90-day search growth is -21.7%. Flapen's verdict: Skip it (46/100).
How competitive is the steampunk jacket niche?: 59 brands and 76 sellers compete. The top 5 products take 19% of clicks and top 5 brands hold 40% of demand.
What do buyers complain about in steampunk jacket?: Top complaints mined from reviews: Size-Overall, Material Quality, Quality-Overall. The return rate is 18.4% — above our launch gate.
When does demand for steampunk jacket peak?: Demand peaks in Sep–Oct–Nov; the busiest month runs 7.6× the quietest.
What does it cost to enter the steampunk jacket niche?: Listings span $14.49–$165.55; the average listing price is $48.53 (sweet spot $15–$100). The average incumbent carries 699 reviews — the moat a new listing must climb.