Star Wars Hat
FailShoppers spend an estimated $49K a year here, so Star Wars Hat is a Fail.
- Flapen Score
- 49 / 100Top 33% of 16,930 Clothing, Shoes & Jewelry niches · +4 vs the category median of 4549
- Market size
- $49K/yr207K searches / yr
- 90-day growth
- +86.4%search demand this quarter
- Competition
- 28%top-5 click share · 13 brands · 26 sellers
Flapen Score
Star Wars Hat against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Star Wars Hat is stronger. Inside it, weaker.
Market
The Star Wars Hat market on Amazon at a glance
Shoppers on Amazon United States searched for Star Wars Hat 207K times last year and spent an estimated $49K. The top 5 brands take 93% of clicks. Demand peaks in May–Dec. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 1.1% of those searches ended in a purchase.
Shoppers searched for this 207K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +86.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $49K a year.
- Searches, last 12 months
- 207K
- Growth, 90 days vs prior 90
- +86.4%
- Conversion, latest week
- 1.1%
- Market size, estimated
- $49Ka year
- Peak month
- May2.9× the quietest month
- Top search term
- star wars hat104K searches a year
02 · Price
A sale here is worth $21.22.
Listings sell for $21.22 on average, from $6.88 to $35.11. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $21.22 that is $0 to $2K a year per listing.
- Average price
- $21.22inside the $15 to $100 sweet spot
- Price range
- $6.88–$35.11
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 4.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
69% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #8,985 within Baseball Caps. It carries 226 reviews at 4.66 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 69%
- Prime listings
- 90%
- Out of stock, average day
- 2.9%
- Average rank
- #8,985in Baseball Caps
- Average rating
- 4.66 starsAmazon United States average 4.42 stars
- Average reviews
- 226per listing
- Listings tracked
- 62
04 · Newcomers
1 of last year's 22 launches cleared the first-year sales bar.
22 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 22
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Star Wars Hat products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 28% of clicks. An open shelf where new products get seen.
Brands
13 falling
Sellers
26
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
28%
Top 20: 67%
Open market
5%
- Brand 137%
- Brand 225%
- Brand 325%
- Brand 44%
- Brand 52%
- Brand 62%
- Open — no brand owns it (7 brands, 5%)
Demand
Star Wars Hat search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Dec · busiest ÷ quietest = 2.9×
Search terms
Top Star Wars Hat search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- star wars hat104K/yr
- star wars hats for men30K/yr
- mandalorian hat13K/yr
- star wars hats19K/yr
- star wars cap9K/yr
- darth vader hat11K/yr
- star wars baseball cap10K/yr
- star wars trucker hat7K/yr
- starwars hat4K/yr
Reviews and returns
What reviews say buyers love and hate about Star Wars Hat
We read the reviews and the return reasons for every product selling here.
“Runs small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Star Wars Hat questions
Answered from the same tracked data.









