Stanley Bag

Shoppers searched for this 397K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +11.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $59K a year.

Searches, last 12 months

397K

Growth, 90 days vs prior 90

+11.6%

Conversion, latest week

0.5%

Market size, estimated

$59Ka year

Peak month

August2.8× the quietest month

Top search term

stanley cup bag59K searches a year

Listings sell for $27.62 on average, from $8.78 to $60.94. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $27.62 that is $0 to $3K a year per listing.

Average price

$27.62inside the $15 to $100 sweet spot

Price range

$8.78–$60.94

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

4.1%of orders · Amazon United States median 2.1%

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #332 within Shoulder Bags. It carries 1,268 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

100%

Out of stock, average day

7.7%

Average rank

#332in Shoulder Bags

Average rating

4.52 starsAmazon United States average 4.42 stars

Average reviews

1,268per listing

Listings tracked

36

9 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

7Amazon's first-year sales bar

Average brand age

25 months