st louis cardinals
Worth a lookShows a sweet-spot price point ($21.88 avg), but weak search conversion (1.0%) keeps it on the watch list.
Avg price
Great$21.88avg listing price — sweet spot $15–$100
Growth
Great+67.3%90-day search growth — must beat 0% to launch
Competition
Great38%top-5 click share — an open shelf
Price range
Great$8.68–$37.15cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good681.31avg incumbent reviews — the moat a new listing must climb
Brand share
Good69%top-5 brand share — brands hold most of the demand
Returns
Okay3.4%return rate — above 5% kills the launch gate
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$81K$81K/yr · 369K searches
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, st louis cardinals is a $81K/yr Amazon United States market (369K searches/yr). The top 5 brands hold 69% of demand. Demand peaks in Apr–May–Jun–Dec. Verdict: Worth a look — 53/100.
Data updated Jul 20, 2026 · scored weekly · How we score niches
st louis cardinals market data
- Units sold / yr
- 5K–6K
- avg 0–100/product
- Revenue / yr
- $109K–$131K
- units × avg price
- Conversion rate
- 1.0%
- Avg BSR
- #4,504
- Page quality
- 0%
- Prime
- 89%
- Sponsored
- 73%
- Out of stock
- 9.5%
- Avg brand age
- 38 months
- Avg seller age
- 175 days
Competition & brand share
Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.Brands
23 falling
Sellers
23
Top-5 brand share
69%
Top 20: 97%
Top-5 click share
38%
Top 20: 72%
Open market
25%
- Xtreme Apparrel27%
- SCOBAR22%
- 477%
- ALLTB7%
- Generic6%
- Outerstuff6%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +67.3% search growth over the last 90 days.Peak months: Apr, May, Jun, Dec · busiest ÷ quietest = 5.5×
Top st louis cardinals search terms
- st louis cardinals shirts83K/yr
- st louis cardinals116K/yr
- cardinals baseball shirt24K/yr
- stl cardinals shirt22K/yr
- st louis cardinals shirt20K/yr
- cardinals shirt27K/yr
- st. louis cardinals shirt13K/yr
- st. louis cardinals20K/yr
- st louis cardinals shirts for men11K/yr
- saint louis cardinals11K/yr
Top st louis cardinals products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
St. Louis Rings T-Shirt (Large Red)
SCOBAR$24.654.8★644 rev
St. Louis Baseball Vintage Mens Fan T-Shirt (Cardinal Shirt L)
Xtreme Apparrel$22.584.6★1,330 rev
ALLTB Baseball Shirts Women Funny Baseball Mom Shirt Ballgame Graphic Tshirt Game Day Fan Tee Casual Short Sleeve Top Red
ALLTB$18.354.6★340 rev
St. Louis Baseball Vintage Mens Fan T-Shirt (Cardinal Shirt XL)
Xtreme Apparrel$22.824.6★1,330 rev
47 MLB Trucker Snapback Adjustable Hat Adult One Size Fits All - St Louis Cardinals Red
47$37.154.5★30 rev
Newest
by launch date
Brendan Donovan St. Louis Cardinals MLB Nike Kids Youth 8-20 White Home Player Jersey (US Numeric 14 16 White)
Outerstuff$26.361 rev
Mens Vintage Baseball Fans Team Color T Shirt for Men Women
Generic$19.955 rev
Mens Vintage Baseball Fans Team Color T Shirt for Men Women
Generic$19.785 rev
Mens Vintage Baseball Fans Team Color T Shirt for Men Women
Generic$19.425 rev
ALLTB Baseball Shirts Women Funny Baseball Mom Shirt Ballgame Graphic Tshirt Game Day Fan Tee Casual Short Sleeve Top Red
ALLTB$18.35340 rev
Trending
90-day click momentumMens Vintage Baseball Fans Team Color T Shirt for Men Women
Generic$19.784.7★
Mens Vintage Baseball Fans Team Color T Shirt for Men Women
Generic$19.954.7★
Brendan Donovan St. Louis Cardinals MLB Nike Kids Youth 8-20 White Home Player Jersey (US Numeric 14 16 White)
Outerstuff$26.365.0★
Mens Vintage Baseball Fans Team Color T Shirt for Men Women
Generic$19.424.7★
St. Louis Rings T-Shirt (Medium Red)
SCOBAR$24.654.8★
What buyers say about st louis cardinals
What buyers praise and complain about, mined from review topics.What buyers love
“Easy fit”
“Good quality”
“and the color is bright”
“So comfortable”
“The fabric is soft and breathable”
“The shirt material isn't too thick or too thin and is also pretty soft and comfortable”
“Affordable”
“I do like the design”
“Perfect to sports”
“have had no issues with them”
What buyers complain about
“Shorter than I expected”
“The dye bled onto the white trim”
“Not as assumed”
“The print is a little faded”
“Poor quality”
“Only reason Im not giving it 5 stars is it is Pilly after one wash”
“Not worth it”
“The shirt came so wrinkled”
“wen I tried to separate the design came out”
“The clasp broke 1 month after he started wearing it”
Top return reasons
Common questions
- Is st louis cardinals profitable to sell on Amazon United States?
- The niche generates $81K/yr across 45 tracked products. 3 of 7 products launched in the last 360 days are still selling. 90-day search growth is +67.3%. Flapen's verdict: Worth a look (53/100).
- How competitive is the st louis cardinals niche?
- 23 brands and 23 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 69% of demand.
- What do buyers complain about in st louis cardinals?
- Top complaints mined from reviews: Size-Overall, Color, Advertised Vs Actual Product. The return rate is 3.4%.
- When does demand for st louis cardinals peak?
- Demand peaks in Apr–May–Jun–Dec; the busiest month runs 5.5× the quietest.
- What does it cost to enter the st louis cardinals niche?
- Listings span $8.68–$37.15; the average listing price is $21.88 (sweet spot $15–$100). The average incumbent carries 681 reviews — the moat a new listing must climb.