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st dymphna

Worth a look

Shows a thin review moat (89 avg reviews), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 21Growth 34Conversion 41Competition 69Returns 93Price range 66Avg price 95Brand share 84Review moat 96Quality gap 42

Review moat

Incredible88.58

avg incumbent reviews — the moat a new listing must climb

Avg price

Incredible$29.23

avg listing price — sweet spot $15–$100

Returns

Great1.1%

return rate — above 5% kills the launch gate

Brand share

Great51%

top-5 brand share — no brand owns this niche

Competition

Good43%

top-5 click share — leaders hold, buyers still browse

Price range

Good$5.57–$134.04

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Okay3.3%

search→purchase rate — share of searches ending in a sale

Growth

Okay+7.3%

90-day search growth — must beat 0% to launch

Market size

Bad$84K

$84K/yr · 89K searches

According to Flapen's Amazon United States niche tracking, st dymphna is a $84K/yr Amazon United States market (89K searches/yr). The top 5 brands hold 51% of demand. Verdict: Worth a look — 57/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

st dymphna market data

Units sold / yr
3K–4K
avg 0–100/product
Revenue / yr
$88K–$117K
units × avg price
Conversion rate
3.3%
Avg BSR
#11,716
Page quality
0%
Prime
97%
Sponsored
78%
Out of stock
8.3%
Avg brand age
49 months
Avg seller age
173 days

Competition & brand share

The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.

Brands

27 falling

Sellers

45

Top-5 brand share

51%

Top 20: 93%

Top-5 click share

43%

Top 20: 82%

Open market

44%

  • PicturesOnGold.com18%
  • Trendzeen13%
  • YFN10%
  • Joseph's Studio5%
  • WJ Hirten5%
  • McVan5%

Demand

Weekly Amazon search volume, last 31 weeks — +7.3% search growth over the last 90 days.
3K2KSpike '26Dec '25Jan '26Mar '26Apr '26May '26Jun '26

Top st dymphna search terms

  • st dymphna25K/yr
  • saint dymphna24K/yr
  • st dymphna medal8K/yr
  • saint dymphna necklace8K/yr
  • st dymphna necklace8K/yr
  • st dymphna prayer card5K/yr
  • st dymphna statue5K/yr
  • saint dymphna medal5K/yr
All search terms

Top st dymphna products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$4K10%$8K15%$13K20%$17K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about st dymphna

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money17%

“They're cost-effective too – way better than single cards I've bought”

Quality-Overall17%

“The build quality feels premium”

Durability13%

“durable”

Size-Overall11%

“The wallet-sized design is perfect – compact”

Comfort-Overall10%

“Its very comfortable to wear all day specially because theres no sharp edges”

Advertised Vs Actual Product8%

“exactly what I wanted”

Color5%

“appealing colors”

Smell4%

“This product has a great scent and very soothing”

Ease Of Use4%

“I like the fact that they are easy to carry”

Strength2%

“the laminate is strong”

What buyers complain about

Value For Money25%

“A little pricey”

Quality-Overall19%

“Very cheaply made and cheap-looking”

Size-Overall19%

“Larger than expected”

Durability13%

“the St. Dymphna medal came off too easily”

Thickness13%

“Not as thick as I expected”

Weight Light2%

“Its not a light weight necklace”

Top return reasons

Size-Overall34%
Advertised Vs Actual Product15%
Value For Money8%
Chain/Key Quality7%
Metal Authenticity7%
Quality-Overall5%
Defective Material/Parts4%
Color3%
Paper Quality2%
Scratch Resistance2%

Common questions

Is st dymphna profitable to sell on Amazon United States?
The niche generates $84K/yr across 36 tracked products. 0 of 9 products launched in the last 360 days are still selling. 90-day search growth is +7.3%. Flapen's verdict: Worth a look (57/100).
How competitive is the st dymphna niche?
27 brands and 45 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 51% of demand.
What do buyers complain about in st dymphna?
Top complaints mined from reviews: Value For Money, Quality-Overall, Size-Overall. The return rate is 1.1%.
What does it cost to enter the st dymphna niche?
Listings span $5.57–$134.04; the average listing price is $29.23 (sweet spot $15–$100). The average incumbent carries 89 reviews — the moat a new listing must climb.