Squishmallow Croc Charms

Shoppers searched for this 46K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -4.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $8K a year.

Searches, last 12 months

46K

Growth, 90 days vs prior 90

-4.2%

Conversion, latest week

0.7%

Market size, estimated

$8Ka year

Peak month

December3.5× the quietest month

Top search term

squishmallow croc charms11K searches a year

Listings sell for $23.74 on average, from $4.72 to $58.08. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $23.74 that is $0 to $2K a year per listing.

Average price

$23.74inside the $15 to $100 sweet spot

Price range

$4.72–$58.08

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

3.7%of orders · Amazon United States median 2.1%

73% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 24.2% of listings are out of stock. The average listing ranks #3,915 within Shoes. It carries 2,061 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

92%

Out of stock, average day

24.2%

Average rank

#3,915in Shoes

Average rating

4.70 starsAmazon United States average 4.42 stars

Average reviews

2,061per listing

Listings tracked

26

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

21 months